The World: Paris - Publicis Groupe takes over Act Now Productions

Publicis Groupe has acquired the San Francisco-based sustainability consultancy Act Now Productions, which will become part of its Saatchi & Saatchi network.

Act Now, which will change its name to Saatchi & Saatchi S, helps companies to practice sustainability, while achieving their performance goals.

The consultancy was founded in 1998 by Adam Werbach, who also serves on the Greenpeace international board.

Maurice Levy, the Publicis Groupe chairman, said: "Companies everywhere have a critical role to play in reducing CO2 emissions, in protecting the environment and in taking corporate responsibility seriously."


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