The World: Shanghai - adds China to growing list of bases has opened a Shanghai office. The launch is the 11th from the Omnicom-owned network and follows the opening of a second Italian office in Rome last month.

Jason Kuperman (pictured), the former director of interactive at Tequila\ in Los Angeles, will run the Shanghai office.

Gavin Heron, the TBWA\China chief executive, said: "With in China, we are able to deliver world leading interactive solutions to clients."

Meanwhile, the Milan managing director, Franco Ricchiuti, will oversee both Italian shops.

During the past 12 months, has also launched offices in Brussels and Dublin.