The World: Singapore - Goldenberg and Jacob join Bates creative team

Bates Singapore has hired Rob Goldenberg and Joji Jacob as its creative director and associate creative director, respectively.

The pair will work on the agency's Nokia and Heineken accounts and will report to the executive creative director, Rob Gaxiola.

Goldenberg joins the agency from the Los Angeles-based Secret Weapon, while Jacob has been appointed from JWT Singapore, where he was the head of copy.

Gaxiola said in a statement: "Creatively we want to compete with some of the best shops in the world. We can't work in a vacuum. A mix of world-class talent who share the same vision will give our clients the advertising they deserve."