The World: Singapore - JWT wins five-way pitch for Epson creative brief

Epson, one of the world's largest imaging products companies, has handed JWT Singapore its creative business following a five-way pitch against undisclosed agencies.

JWT will now be responsible for creating a regional branding campaign for Epson, which will be rolled out across all of South and South-East Asia.

Epson has previously worked with agencies on a project-by-project basis. The last retained agency on the account was Gosh Advertising, which worked with the brand in 2007.