The World: Stockholm - Aegis purchases Jamterud, Jiffer & Partners

Aegis has acquired the Swedish sponsorship and experiental marketing specialist Jamterud, Jiffer & Partners.

JJP will join Promovator and Eksekvator in Denmark and Creo in Norway to form Aegis Media's sponsorship offering in the Nordic region.

The takeover is in line with Aegis Media's strategy of building a global sponsorship and experiential network.

Robert Lerwill, the Aegis chief executive, said: "We're seeing an increasing demand for sponsorship and experiential expertise as part of the wider marketing brief."


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