The World: Sydney - Euro RSCG picks up three more Dell ad accounts

Dell has consolidated its advertising accounts in Australia, New Zealand and Japan into Euro RSCG.

The Australasian business was formerly handled by DDB, while the Japanese account was with Hakuhodo.

The agency picked up the business after making presentations across seven markets in a two-week period.

Euro RSCG already has the business in China, Hong Kong, India, Singapore, Malaysia and Taiwan. Media in all of these markets will be handled by Media Planning Group.