The World: Sydney - Tourism body invites seven to pitch for ad business

Agencies are angry over a decision by Australia's tourism chiefs to invite seven agencies to pitch for creative and media on their $169 million account.

M&C Saatchi, which created Tourism Australia's controversial "Where the bloody hell are you?" campaign, will repitch for the creative account against Clemenger BBDO, DDB, Whybin TBWA, Publicis Mojo, Saatchi & Saatchi and Singleton Ogilvy & Mather. Carat and MPG have been shortlisted for media.

An agency chief said: "The client has cast the net wide to ensure the parties that make up Tourism Australia are given a variety of ideas to choose from."

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content