The World: Tokyo - McCann Erickson beats two to land Amway Wellness

Amway, the US-based direct sales and manufacturing company, has appointed McCann Erickson to handle the content and creative development for its Wellness business in Japan.

McCann Erickson won the account following a pitch against Saatchi & Saatchi Fallon and JWT.

The agency worked in collaboration with its sister shop McCann Healthcare on developing a strategy for the brand to secure the brief.

Meanwhile, Amway has also appointed Harrison McCann to handle its Home & Living business in Japan following a pitch involving JWT and Light Publicity.

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