The World: Zurich - Suter named chief executive of Mediabrands

Mediabrands has appointed Rolf Suter as the new chief executive of its Swiss operations.

Suter, who joins the agency from M&M Media in Zurich, replaces Stephan Kueng in the role. He will be responsible for working across Mediabrands' Initiative and Universal McCann outfits, and will report to the EMEA president of Mediabrands, Graham Duff.

Duff said: "Rolf brings an incredible diversity of experience to our Swiss business. As well as managing a successful independent, he has worked with a portfolio of international brands."