World's Talking About: The Man And The Dog

DDB Argentina has shown that it can do sentimental just as well as its sister agency Adam & Eve/DDB with a spot for Argentina's liver-transplant foundation.

The new ad, called "the man and the dog", was released on YouTube on 20 May and has already amassed three million views. The spot opens on an old man and his loyal dog, who follows him everywhere. The man falls ill and is rushed to hospital, where his dog patiently waits for him. The man never comes out of the hospital but, when a woman is wheeled out, the dog greets her like it did the old man. By the end, your heartstrings will feel like they’ve been tugged like a church bell rope.