WPP lines up Lee Daley for Red Cell chief executive job

Lee Daley, McCann-Erickson's former chief strategic officer for the

Middle East, Europe and Africa, is poised to join WPP as the chief

executive of Red Cell Network.

Daley left McCann in July and his hiring by WPP comes as the holding

company finalises negotiations to buy the New York-based Berlin Cameron

& Partners. If the deal goes through, the independent agency will help

Red Cell bolster its US presence.

Berlin Cameron's co-founder, Andy Berlin, would take the chairman's role

at Red Cell with Daley replacing Luca Lindner as the chief


Lindner takes the top European role at D'Arcy.

Before accepting the Red Cell job, Daley was close to accepting an offer

from Leo Burnett to take a senior UK role, thought to be that of group

UK chairman.

The news of Daley's hiring and the unconfirmed acquisition of Berlin

Cameron comes barely two weeks after a culling of senior management at

Red Cell's UK office. Julian Saunders, formerly the chief executive,

becomes the European strategic planning director, but John Trainor, the

creative director, Simon Frank, the executive creative director, and

Michelle Katz, the new-business director, have all left.

Stuart Burnett, the creative director of Perspectives Red Cell, has

taken creative control of the agency, which is temporarily being run by

an executive committee including the chief operating officer John

Wringe, the managing director, Nick Kerr, and Red Cell's chief financial

officer Kathryn Herrick.


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