Yahoo! debuts TV phase of 'It's Y!ou' campaign -- watch the ad

LONDON - Yahoo! has released a big budget one-minute ad, 'Anthem', as part of its new campaign to tell consumers about how it can help personalise their internet experience.

Yahoo! said the ad was shot in five countries and "features vignettes that illustrate the many ways in which Yahoo! helps you make the Internet your own".

The ad has debuted in the US and will break in the UK and India today, and will appear in many more countries as part of the portal's $100m advertising push created by Ogilvy.