LONDON - YouGov founder Stephan Shakespeare is helping to launch a PR agency called Westbourne Communications in the role of non-executive chairman.
According to PR Week, Shakespeare has teamed up with former Portland PR lobbyist James Bethell, who has taken the role of managing director.
Bethell said the agency would focus on embracing digital communications. It will draw on the resources of the ConservativeHome website and is based in the same building.
ConservativeHome was founded by Shakespeare and covers news stories about the Tories.
For more on this story visit the PR Week website.
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