Ziff-Davis TV appoints FCB

- ZDTV, a division of the computer magazine publisher Ziff-Davis, has awarded its estimated £6 million ($10 million) brand development, advertising and direct marketing account to Foote, Cone & Belding San Francisco without a pitch.

- ZDTV, a division of the computer magazine publisher Ziff-Davis, has awarded its estimated £6 million ($10 million) brand development, advertising and direct marketing account to Foote, Cone & Belding San Francisco without a pitch.

FCB is ZDTV's first agency and will be responsible for all strategic communications including consumer and trade.

ZDTV is a 24-hour cable network that covers computing, the internet and gaming. Since its launch just over three months ago, the network claims have attracted around 8 million subscribers.



Topics

Become a member of Campaign from just £46 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content