The crabs are back. Meet Jess and Debs, two relatable hermit crabs who are navigating the property market in Zoopla's latest campaign.
This is the first work by Brothers & Sisters since Zoopla and its sister brands uSwitch, Prime Location and Money.co.uk consolidated into one agency earlier this year. Brothers & Sisters worked with Aardman to create two new CGI animated characters to build upon Zoopla’s crab campaign. While Debs is pleased with her "moving house mood board", Jess informs her that Zoopla can do all the hard work for her. The ad was directed by Darren Dubicki through Aardman.