Daniel Farey-Jones

Freelance journalist

Dan occasionally writes for Campaign as part of his freelance journalism career. He worked in news reporting and editing roles for Brand Republic (now part of Campaign) between 2004 and 2012 and for Campaign’s sister title PRWeek between 2012 and 2014. 
                                               
Relevant experience: News and features writer for AV Magazine; teaching English as a foreign language; advertising; door to door sales; paper round. Work experience on Surrey Mirror, Asia Pacific Coatings Journal and Infoconomy. Holds a PTC-accredited Foundation Skills in Journalism qualification.

Favourite ad: Axe/Lynx ‘Destiny' by Ponce Buenos Aires http://www.campaignlive.co.uk/thework/news/971249/Axe-destiny-ponce-buenos-aires/
 
Favourite track: Hot Chip - Take It In

One thing not a lot of people know about you: I was in a hit and run with a pigeon on my bicycle in Rimini and I'm going to hell.

If I wasn't slaving away at Haymarket I'd be... Slogging away on the national spelling circuit.

Tesco brand score needs just a little help to overtake rivals
Share

Tesco brand score needs just a little help to overtake rivals

Britain's biggest supermarket continues to improve its brand perception and has almost, but not quite, caught up with its rivals' average score, according to chief executive Dave Lewis.

Magnetic Spotlight awards: Smart Energy GB triumphs as agencies share honours
Share

Magnetic Spotlight awards: Smart Energy GB triumphs as agencies share honours

Wavemaker, PHD and MediaCom were winners alongside stand-out advertiser Smart Energy GB at consumer magazine advertising champion Magnetic's annual Spotlight awards.

Ben Foster handed director of digital role at MC&C Media
Share

Ben Foster handed director of digital role at MC&C Media

MC&C Media has promoted Ben Foster to the new role of director of digital, with responsibility both for clients and the agency's own operations.

Beyond Collective to launch growth consultancy Frontier
Share

Beyond Collective to launch growth consultancy Frontier

The Beyond Collective has hired David Frymann from McCann London to launch a strategic growth consultany, called Frontier.

WPP's Read writes to staff about importance of 'respect' in wake of Sorrell press coverage
Share

WPP's Read writes to staff about importance of 'respect' in wake of Sorrell press coverage

WPP joint chief operating officer Mark Read has today emailed all staff at the group to tell them to expect respect from their colleagues and announce a group-wide code of conduct review.

AKQA buys majority stake in architecture and product design agencies
Share

AKQA buys majority stake in architecture and product design agencies

WPP digital design agency AKQA is buying a majority stake in Universal Design Studio and Map Project Office in a bid to unite architecture, product and experience design for an undisclosed sum.

Free-to-air broadcasters invest in Freeview on-demand capabilities
Share

Free-to-air broadcasters invest in Freeview on-demand capabilities

Freeview Play's internet-connected functionality will be beefed up with a mobile app as part of a £125m investment by the four shareholders of Digital UK.

Sorrell denies prostitute allegation
Share

Sorrell denies prostitute allegation

WPP's unpublished investigation into its former chief executive Sir Martin Sorrell's conduct examined whether he used company funds to pay a prostitute, according to reports.

Royal Statistical Society calls for tougher advertising code
Share

Royal Statistical Society calls for tougher advertising code

Statisticians are lobbying for the Advertising Standards Authority to take a harder line on the misuse of statistics in advertising.

Havas Blockchain launches with ICO client Talao
Share

Havas Blockchain launches with ICO client Talao

Havas has created a comms-led offering to attract clients in the emerging blockchain and cryptocurrency fundraising space.

Sky reunites comic duo Baddiel and Skinner for Pension Wise
Share

Sky reunites comic duo Baddiel and Skinner for Pension Wise

David Baddiel and Frank Skinner are briefly excited by the idea of working together again in a new ad for the Government's pensions guidance service.

Hakuhodo wins pan-European Honda ad account
Share

Hakuhodo wins pan-European Honda ad account

Car manufacturer Honda has appointed Hakuhodo Collective to lead advertising strategy across Europe for three years following a four-way pitch.

Amazon to sponsor The Great British Bake Off
Share

Amazon to sponsor The Great British Bake Off

Channel 4 has signed up Amazon to sponsor the ninth series of The Great British Bake Off, as well as its spin-off shows, for an estimated £5m.

Facebook cuts off third-party data providers from targeting ads on its platform
Share

Facebook cuts off third-party data providers from targeting ads on its platform

In the next few weeks Facebook is to propose updates to its terms of service and to its data policy as part of moves to "improve privacy" that also include taking away the ability for third-party data providers like Experian to offer their targeting directly to advertisers on Facebook.

Suzuki 'dodgems' ad evades ban despite 35 complaints over bad driving
Share

Suzuki 'dodgems' ad evades ban despite 35 complaints over bad driving

An ad that depicted Suzuki cars as fairground dodgems has avoided a ban from the ad watchdog despite attracting 35 complaints that it encouraged irresponsible driving.

Lord's complaint fails to ban Bulmers ad
Share

Lord's complaint fails to ban Bulmers ad

The ad watchdog has rejected a complaint from the chair of the All-Party Parliamentary Group on Statistics about the validity of Bulmers' claim that two-thirds of drinkers prefer it to Magners.

How hotel smartphone brand Handy is carving out a new market serving travellers
Share

How hotel smartphone brand Handy is carving out a new market serving travellers

Entrepreneur Terence Kwok is building a $1bn hospitality company on the back of a product that solves the traveller's problem of getting mobile connectivity while abroad.

Facebook to keep ISBA informed about 'suspicious' app audit
Share

Facebook to keep ISBA informed about 'suspicious' app audit

ISBA has welcomed Facebook's commitment to audit and police app developers' past and present access to user data and to share developments with advertisers.

Diversity in marketing teams climbs ISBA members' agenda
Share

Diversity in marketing teams climbs ISBA members' agenda

ISBA director of public affairs Tanya Joseph is working to assemble a forum for members to share their experiences of pursuing greater diversity in their marketing teams and partners.

Marketers oblivious to rising costs and complexity, media agencies warn
Share

Marketers oblivious to rising costs and complexity, media agencies warn

Media agency leaders expressed frustrations over the lack of understanding among client marketing and procurement teams of what it takes to run digital media-buying operations in the current environment.