Kim Benjamin

Brand Slam: Chivas Regal vs Johnnie Walker
Share

Brand Slam: Chivas Regal vs Johnnie Walker

The Scotch whisky brands have focused on offering activations centred on taste and dinner pairings.

Bompas & Parr to host Nutcracker-themed experience
Share

Bompas & Parr to host Nutcracker-themed experience

Festive activation is running for three weeks.

Swarovski creates sparkle-themed installations
Share

Swarovski creates sparkle-themed installations

Activations include an interactive box and a digitally enabled Christmas tree.

Guinness opens 'experimental' taproom for Londoners
Share

Guinness opens 'experimental' taproom for Londoners

Month-long pop-up features workshops and tastings.

Brand Slam: Debenhams vs TK Maxx
Share

Brand Slam: Debenhams vs TK Maxx

With the retail sector under the spotlight in the run-up to Christmas, Campaign checks out the experiential activity of two high-street brands.

Regulators clamp down on small print in TV ads
Share

Regulators clamp down on small print in TV ads

Standards will come into effect on 1 March 2019.

Converse One Star Hotel redefined creativity in live events
Share

Converse One Star Hotel redefined creativity in live events

Footwear brand delighted fans with an immersive townhouse.

Google offers digital skills lessons on tour bus
Share

Google offers digital skills lessons on tour bus

Brand's 'Digital garage' tour will visit 11 London locations.

Chanel to stage all-red New York pop-up
Share

Chanel to stage all-red New York pop-up

Activation will take place over two weeks.

Selfridges to host Christmas parade
Share

Selfridges to host Christmas parade

Activation is part of department's store's 'Rocks Christmas' series of events.

Paramount Pictures tempts Londoners to jump 18 feet
Share

Paramount Pictures tempts Londoners to jump 18 feet

Activation mirrors stunt performed by Tom Cruise in Mission: Impossible - Fallout.

Royal Mail brings Christmas cheer with 'singing' postboxes
Share

Royal Mail brings Christmas cheer with 'singing' postboxes

Select postboxes have been decorated with snowflakes.

La Prairie stages exhibition around craftsmanship and innovation
Share

La Prairie stages exhibition around craftsmanship and innovation

Luxury Swiss skincare brand to take over Saatchi Gallery.

Desperados became a 'credible voice' in party culture with hot air balloons and light shows
Share

Desperados became a 'credible voice' in party culture with hot air balloons and light shows

SkyFest activation won the coveted Grand Prix at the Campaign Event Awards.

Tiffany & Co unveils first scented Christmas tree in London
Share

Tiffany & Co unveils first scented Christmas tree in London

The scent is of Tiffany's signature eau de parfum.

Mulberry stages in-store lights-themed experience
Share

Mulberry stages in-store lights-themed experience

The luxury fashion brand's activation includes prize giveaways.

McDonald's revisits #ReindeerReady for Christmas ad
Share

McDonald's revisits #ReindeerReady for Christmas ad

Fast-food restaurant chain expands on last year's "Reindeer ready" campaign with a new spot featuring hungry reindeers.

British Heart Foundation targets Amazon Echo owners for fundraising drive
Share

British Heart Foundation targets Amazon Echo owners for fundraising drive

Charity is using Dax, Global's digital audio advertising platform, to target Echo users.

John Lewis Christmas ad: how has Elton performed?
Share

John Lewis Christmas ad: how has Elton performed?

Viewing figures, social mentions and sentiment are all up on last year's John Lewis festive spot.

Bauer Media to launch Greatest Hits Radio network
Share

Bauer Media to launch Greatest Hits Radio network

The station targets people aged 40-59.