Sarah Power

#CES2014: From wearables to connected homes and cars, are you ready for the revolution?
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#CES2014: From wearables to connected homes and cars, are you ready for the revolution?

After a week in Las Vegas, Sarah Power, Initiative's chief strategy officer, Norther America, shares the biggest take-aways from the Consumer Electronics Show.

#CES2014 Day Three: Two screens, rather than three or four, could be the future
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#CES2014 Day Three: Two screens, rather than three or four, could be the future

The latest advances in smart TVs always grab headlines at CES. But as the Las Vegas show nears its end, Sarah Power, Initiative's chief startegy officer, North America, suggests that ever-smarter TVs might mean we return our (almost) undivided attention to the small screen.

#CES2014 Day Two: Millennials are your mature tech audience, so listen up
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#CES2014 Day Two: Millennials are your mature tech audience, so listen up

From day two of the Consumer Electronics Show, Sarah Power, Initiative's chief strategy officer, North America, explains why understanding Millennials is front of mind for those at the Las Vegas tech tradeshow.

#CES2014 Day One: Intel's Smart Earbuds match music to heart rate
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#CES2014 Day One: Intel's Smart Earbuds match music to heart rate

As the first day of the Las Vegas Consumer Electronics Show came to a close yesterday, Sarah Power, Initiative's chief strategy officer, North America, shares her highlight of the day.