Pete Markey

Lessons for marketers on 'buying a gorilla'
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Lessons for marketers on 'buying a gorilla'

"A great early Christmas gift for your colleagues in the procurement department."

What Star Wars taught me about creative marketing
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What Star Wars taught me about creative marketing

Pete Markey, marketing director at TSB and one of Campaign's Power 100 2016, on how Star Wars set him on the path to realising the importance of storytelling and creativity.

How emotion tracking and machine-learning makes the Post Office less stressful
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How emotion tracking and machine-learning makes the Post Office less stressful

Pete Markey, outgoing CMO at the Post Office, who is moving to Aviva as UK director of brand comms and marketing, discusses how marketers use science and art.

Trend toolkit book helps marketers equip themselves for the future
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Trend toolkit book helps marketers equip themselves for the future

Pete Markey, chief marketing officer, Post Office, reviews The Trend Management Toolkit: a Practical Guide to the Future.

Pete Markey on joining the Post Office, Gok Wan and swimming with sharks
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Pete Markey on joining the Post Office, Gok Wan and swimming with sharks

Wow - what an interesting few weeks. It's been a time of change, and for reflection and celebration.

#web25 Dotcom failures gave the early internet a sense of the 'emperor's new clothes'
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#web25 Dotcom failures gave the early internet a sense of the 'emperor's new clothes'

A quarter of a century ago, Tim Berners-Lee filed a proposal for what was simply a better way to manage information. Marking 25 years since the birth of the World Wide Web, Pete Markey, chief marketing officer of RSA Group, shares his experiences of how the internet changed the shape of his career.