Omar Oakes

News editor

Omar Oakes is the news editor for Campaign. Contact him at omar.oakes@haymarket.com or 020 8267 4330. 

UK adspend growth forecast upgraded despite Brexit uncertainty
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UK adspend growth forecast upgraded despite Brexit uncertainty

Zenith report expects the UK to remain fourth in the list of top 10 ad markets in 2020.

Are Apple's live iPhone launch events losing their lustre?
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Are Apple's live iPhone launch events losing their lustre?

Apple's formula for launching new iPhones has not changed since the days of Steve Jobs. Has the time come for a rethink?

MC&C founder Mike Colling steps down as CEO
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MC&C founder Mike Colling steps down as CEO

Robin Trust is promoted to the top job as Colling takes a step back from management duties.

Lucozade Ribena Suntory taps Hannah Norbury as marketing director
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Lucozade Ribena Suntory taps Hannah Norbury as marketing director

Former Ribena marketer is promoted following Jon Evans' departure from the business.

Havas Group Media poaches Starcom's Grimmett for new group CSO role
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Havas Group Media poaches Starcom's Grimmett for new group CSO role

Havas Group Media has hired Starcom's Eva Grimmett to be chief strategy officer across its group of media shops, in a newly-created role.

Lloyds reviews £80m media account as Group M retires Greenhouse
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Lloyds reviews £80m media account as Group M retires Greenhouse

Group M agencies MediaCom and Mindshare are vying to secure Lloyds Banking Group's £80m media business as Greenhouse Group M, the dedicated media agency for Lloyds, is set to be dissolved.

UK ad-blocking slows to fall behind France, Germany and US
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UK ad-blocking slows to fall behind France, Germany and US

Ad-blocker usage in the UK appears to be falling significantly behind France, Germany and the US, as software adoption slows to single-digit growth this year.

WPP returns to sales growth as Read pledges to tackle 'underperforming operations'
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WPP returns to sales growth as Read pledges to tackle 'underperforming operations'

WPP has posted its first sales growth in five quarters in its first earnings report under new chief executive Mark Read, who pledged to spend more to fuel growth at the company.

Toyota launches Snapchat and Spotify tie-ups for Aygo campaign
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Toyota launches Snapchat and Spotify tie-ups for Aygo campaign

Toyota has launched partnership deals with Snapchat and Spotify as part of a new effort to pitch the Aygo marque brand at a younger audience.

WPP confirms Mark Read as CEO
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WPP confirms Mark Read as CEO

WPP has confirmed Mark Read as the advertising giant's new chief executive, who will be paid a much lower salary than his predecessor Sir Martin Sorrell.

Coca-Cola buys $5.1bn Costa for 'strong coffee platform'
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Coca-Cola buys $5.1bn Costa for 'strong coffee platform'

Coca-Cola is buying high-street coffee chain Costa in a $5.1bn (£3.9bn) deal as it moves into the hot drinks market for the first time and eyes an expansion of the brand globally.

Sky and Adam & Eve/DDB split amid master brand ad review
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Sky and Adam & Eve/DDB split amid master brand ad review

Sky has parted ways with Adam & Eve/DDB, a year after it picked the Omnicom agency to handle its Sky Sports advertising, as the pay-TV giant pushes on with a brand-defining creative review.

O2's Weve pulls out of delivering mobile ads
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O2's Weve pulls out of delivering mobile ads

O2-owned Weve is pulling out of delivering mobile ads as the mobile operator focuses instead on using consumer data only for its own marketing and brand loyalty purposes.

Sky launches creative advertising review for master brand
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Sky launches creative advertising review for master brand

Sky has launched a review of its advertising requirements, with a single agency poised to take on responsibility for shaping the Sky master brand.

FCA stays with MG OMD as media budget grows
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FCA stays with MG OMD as media budget grows

The Financial Conduct Authority has kept the faith with Manning Gottlieb OMD to handle its buying and planning business after a competitive pitch.

Premier League returns with global betting brands dominating sponsorship deals
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Premier League returns with global betting brands dominating sponsorship deals

Nine out of this year's 20 top-flight English football teams are advertising gambling brands across their players' chests, in stark contrast to previous seasons when electronics companies dominated shirt sponsorship.

Turkey of the week: Carabao's debut UK spot lacks energy
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Turkey of the week: Carabao's debut UK spot lacks energy

A confusing and bloated introduction of brand mascot Clive requires an energy drink just to sit through all 30 seconds of Carabao's first UK TV ad.

Beagle Street eyes return to brand-building with creative agency review
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Beagle Street eyes return to brand-building with creative agency review

Beagle Street, the online life insurance brand, is poised to ramp up its brand marketing after inviting above-the-line creative agencies to pitch for a new advertising account.

Nando's launches ad agency review
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Nando's launches ad agency review

Nando's has launched a review of its advertising agency requirements for the second time in as many years.

The7stars promotes Rose to lead expanded data, insight and analytics team
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The7stars promotes Rose to lead expanded data, insight and analytics team

The7stars has created a head of data, insight and analytics role to lead a new 20-strong team within the indie agency.