Simon Davis, founder of Walk-In Media, explains why a new generation of smaller 'long-tail' advertisers should not be ignored by big agencies.
Ex-OMD exec Ali Reed returns to Omnicom becoming the third female chief executive to be appointed by the group within weeks.
iProspect global president Amanda Morrissey insists that she wants iProspect to retain Vizeum's challenger spirit within new 'performance-driven brand-building' agency offer.
Mortimer and Moorhead will co-own and run the venture.
Should the public be represented if digital media has created a new public square?
Zenith is the 10-year incumbent.
The move spells the end of Meridian Outdoor, a 50-50 joint venture between the two companies.
Campaigners liken Google to Goldfinger, but tech giant insists its initiative is part of an open discussion with the advertising community.
Publicis Play will draw specialists from agencies across the group.
Even during last year's pandemic, a person's average video viewing went up by only 12 minutes per day.
Nomad Foods is targeting ROI and ecommerce gains as it opts for Publicis Groupe to provide a new media management model across Europe.
Do we feel like 'it's all over' now and time to move on?
Former Mindshare UK MD will run the performance marketing agency in the UK in a newly created role.
Channel was removed yesterday without explanation.
The Google-owned video giant did not comment on why the News UK-owned radio brand was removed.
WPP agency will take over the UK business from Omnicom's PHD next year.
He will not be replaced as group chief creative officer at parent group The Beyond Collective.
Episodes that discussed big brand marketing and diversity have been popular this year.
Publicis Media UK's Sue Frogley and Enders Analysis' Douglas McCabe talk about the big commercial media trends of 2020.
Lego, Gucci and Public Health England are among the brands to feature.