Omar Oakes

Global technology editor

Omar is global technology editor at Campaign and hosts the Campaign Podcast.

Contact him at omar.oakes@haymarket.com or 020 8267 4330. 

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Campaign podcast: Google and Facebook dominance leads to costlier and less effective ads

Campaign podcast: Google and Facebook dominance leads to costlier and less effective ads

Nick Manning and Joanna Burton join the podcast to reflect on how the CMA wants the UK to curb Facebook and Google's dominance in digital media.

A closer look at Omnicom and Spotify's $20m podcast advertising deal

A closer look at Omnicom and Spotify's $20m podcast advertising deal

Agreement may last only six months but Omnicom agencies stand to gain from priority access to data and insights.

Moonpig reviews media account amid demand surge during lockdown
Agency groups face 'below-average' long-term growth after Covid, top bank warns

Agency groups face 'below-average' long-term growth after Covid, top bank warns

Credit Suisse report says industry will grow by 1%...

R/GA strategy chief Rob Campbell exits in restructure

R/GA strategy chief Rob Campbell exits in restructure

Interpublic agency confirms it has made redundancies amid coronavirus crisis.

Twitter hiring people to work on new subscription platform

Twitter hiring people to work on new subscription platform

'This a first for Twitter,' company says in move that could mean less reliance on ad revenue.

Facebook failed to stop users finding white-supremacist content with 'KKK' searches

Facebook failed to stop users finding white-supremacist content with 'KKK' searches

Platform's approach to civil rights remains 'too reactive', report warns.

Hot Take: Apple's App Clips may have come at just the right time for brands

Hot Take: Apple's App Clips may have come at just the right time for brands

Watch VMLY&R's Gracie Page explain why Apple's upcoming tool was the key takeaway for marketers from the tech giant's annual developer conference.

Eve Sleep picks AnalogFolk to reinvent digital retail experience

Eve Sleep picks AnalogFolk to reinvent digital retail experience

Online retailer is expanding sleep wellness brand positioning and product range.

Croud hires iProspect CSO Emil Bielski as first UK MD

Croud hires iProspect CSO Emil Bielski as first UK MD

Croud has created another new post for an iProspect executive this year as it eyes expansion.

MullenLowe merges Profero and Open in UK

MullenLowe merges Profero and Open in UK

Digital and customer experience divisions already share major clients and data-driven disciplines.

Omnicom reports less waste with Marketplace programmatic launch

Omnicom reports less waste with Marketplace programmatic launch

Developed with UK government, Omnicom's media division is reporting lower rates of money going missing in programmatic buying ecosystem.

'I'm not here to do a quick flip': Blippar's turnaround CEO Faisal Galaria eyes AR boom

'I'm not here to do a quick flip': Blippar's turnaround CEO Faisal Galaria eyes AR boom

Once a runaway UK tech success story, ex-unicorn Blippar is now a much smaller operation following financial calamity and a restructure. But the man tasked with rebuilding the AR specialist is bullish that the stars are now aligning for a brighter future.

Facebook held last-minute boycott meeting with media agency 'frenemies'

Facebook held last-minute boycott meeting with media agency 'frenemies'

WW is latest brand to suspend Facebook advertising...

UK competition watchdog calls for new sheriff to police Google and Facebook
Facebook launches campaign to help people spot fake news

Facebook launches campaign to help people spot fake news

Ads will roll out across platform next month.

Verizon becomes biggest advertiser to date to join Facebook boycott

Verizon becomes biggest advertiser to date to join Facebook boycott

'We're pausing our advertising until Facebook can create an acceptable solution that makes us comfortable,' Verizon warns after announcing a global pause of all consumer advertising.

Essence wins Campaign Tech Awards Agency of the Year

Essence wins Campaign Tech Awards Agency of the Year

WPP shop also landed two individual prizes...

Campaign podcast: Facebook boycott, virtual Cannes and David Jones' warning

Campaign podcast: Facebook boycott, virtual Cannes and David Jones' warning

Why traditional agencies are struggling to transform...

Facebook admits 'trust deficit' as Mark Zuckerberg intervenes in boycott row

Facebook admits 'trust deficit' as Mark Zuckerberg intervenes in boycott row

In rare move, Facebook founder attended meeting to assure Omnicom, Dentsu Aegis Network and Unilever as it faces growing advertiser boycott.