Ever since advertising has existed, we've used famous people to sell products.
In the book Winnie-the-Pooh, Piglet and Pooh spot some tracks in the snow.
In 1968, a young American doctor, David Nalin, was working in Bangladesh where yet another cholera outbreak was killing tens of thousands.
Frank and Margaret Corti were in bed trying to sleep.
The British are embarrassed to talk the way ordinary people talk, they think it's corny and patronising.
In 1926, Peter Freuchen was on an expedition across northern Greenland.
Steven Bradbury was a speed skater.
Ruth Bader Ginsburg (RBG) was one of the most successful advocates for female equality.