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Dave Trott

Dave Trott is a creative director and the author of Creative Mischief; Predatory Thinking: A Masterclass in Out-thinking the Competition; and most recently, One Plus One Equals Three: A Masterclass in Creative Thinking. After starting his career at BMP he founded a number of agencies including Gold Greenlees Trott, Bainsfair Sharkey Trott and Chick Smith Trott. CST merged with The Gate in 2011 and Trott left the agency three years later.

A view from Dave Trott: We can't own knowledge

A view from Dave Trott: We can't own knowledge

A view from Dave Trott: Simplicity works, complexity doesn't

A view from Dave Trott: Simplicity works, complexity doesn't

A view from Dave Trott: Old tech v new tech

A view from Dave Trott: Old tech v new tech

A view from Dave Trott: There is no right answer

A view from Dave Trott: There is no right answer

A view from Dave Trott: Removing barriers to purchase

A view from Dave Trott: Removing barriers to purchase

A view from Dave Trott: The Abilene Paradox

A view from Dave Trott: The Abilene Paradox

A view from Dave Trott: The average is not the majority

A view from Dave Trott: The average is not the majority

A view from Dave Trott: Why are we advertising?

A view from Dave Trott: Why are we advertising?

A view from Dave Trott: Using customers as ads

A view from Dave Trott: Using customers as ads

A view from Dave Trott: Numbers is the new religion

A view from Dave Trott: Numbers is the new religion

A view from Dave Trott: Advertising for real people

A view from Dave Trott: Advertising for real people

A view from Dave Trott: Why we ignore humanity

A view from Dave Trott: Why we ignore humanity

A view from Dave Trott: Filling a leaky bucket

A view from Dave Trott: Filling a leaky bucket

A view from Dave Trott: Get the basics right

A view from Dave Trott: Get the basics right

A view from Dave Trott: Everything has value if you look

A view from Dave Trott: Everything has value if you look

A view from Dave Trott: Kill the marketing dept

A view from Dave Trott: Kill the marketing dept

A view from Dave Trott: What's the goal?

A view from Dave Trott: What's the goal?

A view from Dave Trott: Knowledge Neglect

A view from Dave Trott: Knowledge Neglect

A view from Dave Trott: What influences the influencers?

A view from Dave Trott: What influences the influencers?

A view from Dave Trott: Generalists beat specialists

A view from Dave Trott: Generalists beat specialists

Campaign Jobs

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  • Digital Sales Specialist Negotiable EthnicOnline Network, London (Greater)
  • Digital Strategist (B2B) mid-weight circa £45k Corporate Communications Recruitment, London (Central), London (Greater)
  • Strategy Director (Cause-led marketing) – Independent creative agency to £100k + bonus Fill Recruitment, London (Central), London (Greater)
  • Account Manager Up to £35,000 + Good Commission (salary dependant on experience) Greene Media Network, Hampshire

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