Gideon Spanier

Gideon Spanier is the global head of media for Campaign. Contact him at gideon.spanier@haymarket.com. 

Global buys Primesight and Outdoor Plus in stunning double deal
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Global buys Primesight and Outdoor Plus in stunning double deal

Deal is estimated at between £200m and £220m.

Tracy De Groose named executive chair of Newsworks
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Tracy De Groose named executive chair of Newsworks

Former media agency chief is to chair publishers' trade body.

OOH's £400m contribution to UK communities is underappreciated, Clear Channel says
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OOH's £400m contribution to UK communities is underappreciated, Clear Channel says

The out-of-home industry's role in funding public infrastructure is not appreciated enough, according to the outdoor company.

Andras Vigh steps down as global boss of Blue 449
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Andras Vigh steps down as global boss of Blue 449

Andras Vigh is stepping down as Publicis Media considers a wider shake-up at the media agency network.

WPP names Mel Edwards as Wunderman global boss
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WPP names Mel Edwards as Wunderman global boss

Edwards' move is WPP new chief executive Mark Read's first significant appointment.

Daren Rubins to launch marketing headhunting firm
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Daren Rubins to launch marketing headhunting firm

Former PHD UK chief is quitting The Lighthouse Company.

Doing more in-house is smarter
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Doing more in-house is smarter

A tectonic shift is under way as brands bring more of their digital marketing capabilities in-house and on-site.

Sorrell's pitch to S4 Capital investors: We will bypass agencies and take on consultants
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Sorrell's pitch to S4 Capital investors: We will bypass agencies and take on consultants

Sir Martin Sorrell has unveiled S4 Capital's stock market prospectus and claimed the content production business will win clients by cutting out ad agencies.

Guardian's David Pemsel: 'We're sure of our strategy and won't let tech giants disrupt us'
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Guardian's David Pemsel: 'We're sure of our strategy and won't let tech giants disrupt us'

The Guardian's boss has slashed losses and is eyeing break-even, but bigger challenges lie ahead.

Reach joins The Ozone Project as fourth partner
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Reach joins The Ozone Project as fourth partner

Reach, the publisher of the Daily Mirror and Daily Express, is to join News UK, Telegraph Media Group and Guardian Media Group as a founding investor in The Ozone Project.

WPP's Read: Clients are driving 'fundamental' shift in role of creative agencies
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WPP's Read: Clients are driving 'fundamental' shift in role of creative agencies

WPP's new chief executive has warned of a "fundamental" shift in the role of creative agencies because of clients' changing needs and laid out a number of examples of how the group is adapting.

Dentsu Aegis wins Heineken's UK media account
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Dentsu Aegis wins Heineken's UK media account

Dentsu Aegis Network has won Heineken's UK media account from Publicis Media's Starcom after a closed review.

Hearst UK to shut celebrity weekly Reveal after circulation slump
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Hearst UK to shut celebrity weekly Reveal after circulation slump

Hearst UK plans to shut celebrity weekly magazine Reveal after its print circulation crashed by more than three-quarters from its peak.

Sorrell: WPP CEO search has been 'complete waste of time' and Read and Scott should be 'twosome'
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Sorrell: WPP CEO search has been 'complete waste of time' and Read and Scott should be 'twosome'

Sir Martin Sorrell has congratulated his successor, Mark Read, but reopened hostilities with his old company by claiming the five-month search for a new chief executive has been "a complete waste of time".

WPP interview: Mark Read and Roberto Quarta promise 'radical evolution'
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WPP interview: Mark Read and Roberto Quarta promise 'radical evolution'

WPP's new chief executive Mark Read has promised "radical evolution" and chairman Roberto Quarta has insisted there were "plenty" of candidates who wanted the chief executive's job.

PHD wins VF Corporation's EMEA media account
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PHD wins VF Corporation's EMEA media account

VF Corporation, the owner of outdoor clothing and footwear brands such as Timberland, North Face, EastPak, JanSport and Vans, has awarded its media buying account to PHD across EMEA.

WPP timeline: A five-month rollercoaster from Sorrell's exit to new CEO
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WPP timeline: A five-month rollercoaster from Sorrell's exit to new CEO

WPP has been in limbo for five months without a chief executive after Sir Martin Sorrell abruptly resigned and the group searched for a successor.

Outdoor Plus considers 'sale' options amid speculation about talks with Global
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Outdoor Plus considers 'sale' options amid speculation about talks with Global

Outdoor Plus is understood to be exploring its options amid speculation that it has talked to radio group Global about a possible sale.

'If WPP's next CEO isn't Mark Read, it's got to be a spectacular choice,' analysts say
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'If WPP's next CEO isn't Mark Read, it's got to be a spectacular choice,' analysts say

Some of the advertising industry's top analysts say Mark Read looks the best choice to be WPP's chief executive and the board would need to find a "spectacular" alternative.

Telefónica combines O2 and Giffgaff media spend in expanded UK deal with Havas
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Telefónica combines O2 and Giffgaff media spend in expanded UK deal with Havas

Havas Group Media will manage all of Telefónica's estimated £70m UK media spend, after the phone giant brought together the O2 and Giffgaff accounts.