Gideon Spanier

Gideon Spanier is the global head of media for Campaign. Contact him at gideon.spanier@haymarket.com. 

Accenture faces 'conflict of interest' questions over buying programmatic and auditing media
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Accenture faces 'conflict of interest' questions over buying programmatic and auditing media

Specialist media consulting firms and media agencies have claimed Accenture faces a "clear conflict" of interest over the launch of its programmatic media planning and buying unit.

Stylist to flood London with 'living statues' of female role models
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Stylist to flood London with 'living statues' of female role models

Stylist magazine wants to flood London with "living statues" of female role models in a stunt to highlight the continued bias that women face.

Accenture Interactive launches programmatic unit in response to 'significant' client demand
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Accenture Interactive launches programmatic unit in response to 'significant' client demand

Accenture has taken another big step into the agency space by launching a programmatic media planning and buying unit.

PHD to scoop HSBC's $400m global media account
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PHD to scoop HSBC's $400m global media account

Omnicom's PHD has won HSBC's estimated $400m (£298m) global media planning and buying account.

Government confirms Manning Gottlieb OMD media hire with transformative £600m deal
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Government confirms Manning Gottlieb OMD media hire with transformative £600m deal

The UK government has awarded its media-buying contract to Manning Gottlieb OMD in a four-year deal worth up to £600m that aims to "set the global standard for transparency".

Jerry Buhlmann: Consultants are having an impact on ad industry, but not in media
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Jerry Buhlmann: Consultants are having an impact on ad industry, but not in media

Denstu Aegis Network boss Jerry Buhlmann has admitted that Accenture and Deloitte "are having an impact" on the ad industry - but not in media planning and buying.

Victoria Milligan to head marketing for Dentsu Aegis Network's Media Brands UK & Ireland
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Victoria Milligan to head marketing for Dentsu Aegis Network's Media Brands UK & Ireland

Dentsu Aegis Network has appointed Victoria Milligan as marketing and communications director for Media Brands UK & Ireland in the latest sign that the ad group wants to be more outward-facing.

The future of the agency model in a post-Sorrell era
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The future of the agency model in a post-Sorrell era

As WPP faces break-up calls in the wake of Sir Martin Sorrell's exit, the agency holding company model is under greater scrutiny than at any time since the 1980s.

17 days that rocked WPP
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17 days that rocked WPP

To say that Sir Martin Sorrell's rapid departure from WPP was a seismic event is an understatement. So just what happened in the days leading up to the fall of its CEO?

Publicis Media to move all UK agencies to White City complex
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Publicis Media to move all UK agencies to White City complex

Publicis Media is to move all six of its UK agencies and more than 2,000 staff into one office on the site of the former BBC Television Centre in West London.

Manning Gottlieb OMD set to land UK government's £140m media account
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Manning Gottlieb OMD set to land UK government's £140m media account

Manning Gottlieb OMD is poised to land the UK government's estimated £140m media-buying account.

Long live the king: reflections on Sorrell's reign
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Long live the king: reflections on Sorrell's reign

Sorrell was good copy. He got into bruising takeover fights, took on media owners in trading negotiations, sued rivals and former employees, and clashed repeatedly with WPP's shareholders over his pay.

Welcome to the post-Sorrell era
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Welcome to the post-Sorrell era

WPP's interim leadership team insists there will be no wholesale break-up of the group.

ITV boss McCall to focus on ad-funded, broadcasting side of business
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ITV boss McCall to focus on ad-funded, broadcasting side of business

New ITV boss Dame Carolyn McCall has signalled that her "strategic refresh" is likely to have a major focus on the ad-funded, broadcasting side of the business because viewing habits are changing.

ITV expects 2% ad revenue rise thanks to World Cup and digital growth
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ITV expects 2% ad revenue rise thanks to World Cup and digital growth

ITV is expecting ad revenues to rise 2% in the first half of the year thanks to strong online growth and the World Cup in June which should offset a plunge in April.

Accenture Interactive hits 25,000 staff globally as it wins Radisson experience agency brief
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Accenture Interactive hits 25,000 staff globally as it wins Radisson experience agency brief

Accenture Interactive has hit 25,000 staff worldwide as the consulting giant continues its rapid expansion in digital marketing services, winning Radisson Hotel Group for a global experience agency brief.

Mark Read interview: WPP must focus more on clients and less on how we organise ourselves
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Mark Read interview: WPP must focus more on clients and less on how we organise ourselves

Mark Read has said WPP needs to focus more on clients and less on how it organises itself.

WPP begins post-Sorrell era with flat revenues as slowdown eases
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WPP begins post-Sorrell era with flat revenues as slowdown eases

WPP reported a solid first quarter with revenues virtually flat for the final three months when Martin Sorrell was in charge.

Muscant suddenly exits as Dentsu Aegis Network North CEO
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Muscant suddenly exits as Dentsu Aegis Network North CEO

Elliot Muscant, chief executive of Dentsu Aegis Network North, the UK's biggest regional ad agency group outside London, has stepped down with immediate effect.

Wavemaker names Dormieux as global chief transformation officer and Hutchison as UK CEO
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Wavemaker names Dormieux as global chief transformation officer and Hutchison as UK CEO

Wavemaker has promoted Jason Dormieux to global chief transformation officer and Paul Hutchison to succeed him as UK chief executive.