New report from IPA suggests agencies should give careful thought to discipline to secure its long-term future.
‘Meet the Snapchat’ generation runs in the US from today and the UK from 17 August.
Research was carried out by Hall & Partners.
Advertising’s trade bodies have been unified in their condemnation of Boris Johnson’s plans – but is it a case of 'they would say that, wouldn’t they'?
Banking company, formerly called RBS Group, had said it planned to abolish role after David Wheldon’s retirement.
In letter to colleagues, chairman Sharon White stressed importance of purpose and new models of retail.
Bennison, who has spoken out against online hate, won from shortlist of seven.
Advanced Audience Technology is based on user IDs…
Agency poaches Syal from Essence.
'Better health' from PHE launches on TV this evening.
Duffy, who is set to become CEO of Moneysupermarket, succeeds former Boots chair Elizabeth Fagan.
Brand formerly known as Friction Free Shaving was forced to stop using original name after P&G complained to ASA.
Three-quarters expect pandemic's negative impact to be short-lived...
We could change the industry's misunderstanding of the mainstream...
Gareth Helm's departure follows former UK marketing chief Alistair Macrow's promotion to global CMO.
Publicis.Poke has married the limitations of the moment with conspicuous creativity to great effect.
Industry believes fame and money are widespread desires; in fact, very few are bothered about them.
A cross-party group of MPs has called for a complete ban on advertising for betting and gambling brands.
Monthly audiences for national brands were up between 15% and 90% in 12 months ending March.
Ecommerce now accounts for 20% of sales at beauty giant.