All five remakes in ITV 'The people's ad break' outstrip originals for brand recall
Remakes of Honda and Aldi ads have stronger emotional impact
Channel 4 capitalises on Facebook and YouTube reach with social offer for brands
Broadcaster takes on LadBible, Vice and Jungle Creations with 4Studio.
How should agencies respond to 'bullying' clients over payment terms?
VoxComm said agencies were being asked to act as banks
Little appetite for returning to office full time, survey shows
Majority of readers expect to return by October...
Pick of the Week: TikTok is a breath of fresh air in a stale social media landscape
I'm talkin' pedicure on our toes (toes), tryin' on all our clothes (clothes), boys blowin' up our phones (phones)... and more.
Walkers splits with AMV after 22 years
PepsiCo crisps brand is seeking new agency...
Is working from home 'forever' going too far?
Twitter has said it will become permanent option for staff
William and Kate front 'Mental health minute' roadblock across all UK radio stations
Other stars involved include Harry Kane and Dua Lipa...
Adspend in entertainment, travel and telecoms plummets in March
Fall across three sectors wipes out increases in food and government advertising.
EU will continue to call shots, new EACA president warns UK agencies
Ogilvy EMEA chief executive Paul O'Donnell was appointed this week to head pan-European agency body.
Credos chief Karen Fraser leaves Advertising Association after a decade
Fraser will focus on Advertising Works, which she co-founded last year.
Health campaign groups call for halt on 'unhealthy' ads until end of lockdown
They say some are capitalising on 'Stay home' message...
Should adland be at the back of the queue for returning to the office?
Government will announce 'roadmap' to lead UK out of lockdown on Sunday.
Creator of 'Should've gone to Specsavers' leaves brand after two decades
Specsavers Creative will now be led by Nicola Wardell.
More than just broadband: how Saatchi & Saatchi helped BT find its mojo
BT wanted to ignite a sense of purpose...
Sky offers £1m free ad time to 100 SMEs in AdSmart scheme
Businesses will have access to Shutterstock library and support from local creative agencies.
More than quarter of agencies planning redundancies, research shows
Three in 10 anticipating salary cuts of at least 30%
BAME representation drops at UK agencies, IPA Census reveals
Survey shows slight improvement in representation of women in senior levels.
UK agency staff numbers fall despite growth of media shops
Overall total down 1.1% to 24,866...
No UK ad market recovery before 2021, adland predicts
Majority thinks market will contract at least 40% in Q2