Simon Gwynn

Deputy news editor

Simon Gwynn is deputy news editor at Campaign. Contact him at simon.gwynn@haymarket.com or 0208 267 5694.

P&O Cruises reviews advertising account
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P&O Cruises reviews advertising account

The brand appointed Founded in 2014.

Bake Off to open with 90-minute episode on 27 August
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Bake Off to open with 90-minute episode on 27 August

Special will include five four-minute ad breaks within the programme.

Pick of the Week: Paddy Power's unbranding exercise is on the money
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Pick of the Week: Paddy Power's unbranding exercise is on the money

By subverting a norm, the bookmaker has ensured that the absence of a logo on a football shirt will be forever associated with its brand.

The Specialist Works wins £9.7m AO.com media account
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The Specialist Works wins £9.7m AO.com media account

Independent agency succeeds MediaCom Manchester.

'We've just opened the tap': McCann's Doubal and Thomson on boosting creativity across the UK
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'We've just opened the tap': McCann's Doubal and Thomson on boosting creativity across the UK

It once had little to be desired in terms of creative reputation, but McCann UK's CCOs have reinvented the agency as a place with no creative limitations.

New Kraft Heinz CEO pledges to rein in agency fees and production costs
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New Kraft Heinz CEO pledges to rein in agency fees and production costs

Miguel Patricio took control at the struggling food company on 1 July.

Baby got back: Derby double down on shirt sponsorship with Rooney signing
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Baby got back: Derby double down on shirt sponsorship with Rooney signing

Former England captain will have shirt number 32 - half the name of gambling brand 32Red - when he joins the East Midlands club as player coach.

Vizeum names Mike McCoy as UK chief executive
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Vizeum names Mike McCoy as UK chief executive

McCoy returns to Vizeum after seven-year absence.

Fallon brings in new top creative and strategist
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Fallon brings in new top creative and strategist

João Paulo Testa and Olly Markeson join creative director Ronaldo Tavares as most senior staff.

Why Amnesty is overhauling its brand in a bid to 'make human rights popular'
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Why Amnesty is overhauling its brand in a bid to 'make human rights popular'

It is shifting focus to championing positive action...

Unilever: we're 'miles ahead of the pack' on tackling ad fraud
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Unilever: we're 'miles ahead of the pack' on tackling ad fraud

FMCG company says it has made big strides in data-driven transformation of marketing operations as it reports a fall in sales for first half of 2019.

Coca-Cola: Don't expect to see energy or coffee variants in US any time soon
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Coca-Cola: Don't expect to see energy or coffee variants in US any time soon

Soft-drinks giant announced 6.1% boost to revenue in second quarter.

UK's top marketers name KFC 'FCK' as favourite campaign of 2018
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UK's top marketers name KFC 'FCK' as favourite campaign of 2018

Nike is the brand with most votes, spread across three campaigns.

Paddy Power adds Motherwell FC to 'Save our shirt' campaign
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Paddy Power adds Motherwell FC to 'Save our shirt' campaign

Scottish side joins Huddersfield Town, whose logo-free kit was unveiled on Friday.

Paddy Power calls for sponsors to stop 'bastardising' football shirts
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Paddy Power calls for sponsors to stop 'bastardising' football shirts

Brand has owned up to Huddersfield Town shirt spoof.

Why KFC's brand was on a 'dying planet' and how it escaped
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Why KFC's brand was on a 'dying planet' and how it escaped

Fast-food brand found plan to communicate freshly hand-breaded chicken more complicated than expected for more than one reason.

Turkey of the Week: This is a bad iDea
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Turkey of the Week: This is a bad iDea

What even is this?

Does the ad industry lack empathy?
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Does the ad industry lack empathy?

Are ad folk responding to feelings of people they're targeting?

Unilever holding-company plans 'almost outsourcing role of marketing director'
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Unilever holding-company plans 'almost outsourcing role of marketing director'

Focus could be put on efficiency rather than effectiveness, agencies argue.

Dyson ad banned after appliance brand and ASA fail to find accord
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Dyson ad banned after appliance brand and ASA fail to find accord

Ad for Pure Hot + Cool fan implied device was cordless, ad watchdog rules.