Gillette and Pampers owner reported organic sales were up 5% in quarterly results.
Head of experiential Kenny Hyslop also handed expanded role.
Holdway joined pizza chain in 2016 after stint at BHS.
Katie Evans and Ian Heartfield on being 'ballsy'...
Social video follows bizarre promoted tweets that began appearing last week.
Customers ordering anything else will be given a Whopper.
Juice drink is talking up 81-year history.
Activity comes after lower-alcohol beer was relaunched last month with new recipe.
New spot, by Birmingham-based Life, debuts during Britain's Got Talent.
Ducharme joins from Prodigious Worldwide.
She was behind 'We're the superhumans'...
Who would ever have thought it would feel good to see these guys again?
General Mills ice-cream brand wants 'provocative' approach to marketing.
Soft drink will sponsor weekly show hosted by Clare Balding.
Value-focused Exclusively at Tesco brands are key ingredient in strong results, according to Dave Lewis.
Business is launching Playbook, a consultancy that will help other brands take their media and marketing in-house.
Spot for The Macallan was created by J Walter Thompson.
Drink comes in lemon and lime flavours, containing zinc and magnesium respectively.
Move also follows purchases in Germany, Denmark and Netherlands.
Work is part of PepsiCo's partnership with Uefa...