Gemma Charles

Deputy editor

Gemma is deputy editor at Campaign. Contact her at gemma.charles@haymarket.com or 020 8267 4216.

Meet the start-up helping Nestlé, Nike and Unilever unite programmatic and purpose

Meet the start-up helping Nestlé, Nike and Unilever unite programmatic and purpose

Good-Loop has attracted big-name brands and funding from You & Mr Jones since launching five years ago.

Freedom vs Delta: has your office policy changed?

Freedom vs Delta: has your office policy changed?

Freedom or #freedumb? How adland is responding to an ever-changing set of circumstances.

Drowning out the social media hate with love

Drowning out the social media hate with love

Stamping out racist abuse online is long-overdue and advertisers can play a role in pushing the platforms to do better.

How brands reacted to the Euro 2020 final build-up and England heartbreak

How brands reacted to the Euro 2020 final build-up and England heartbreak

Peroni, Nike, Nationwide and Royal Mail were among those marking England’s historic Euro 2020 performance.

Pick of the Week: BBC’s Tokyo Olympics ad is better than the Covid-tinged reality

Pick of the Week: BBC’s Tokyo Olympics ad is better than the Covid-tinged reality

This sumptuous film promoting the BBC’s coverage of the forthcoming Olympic Games in Tokyo whisks viewers away on a magical mystery tour of the city.

ISBA president warns industry must ready itself for further ad crackdowns

ISBA president warns industry must ready itself for further ad crackdowns

Peter Duffy stresses the need for collaboration.

What went wrong at Gap and how will it fare online-only?

What went wrong at Gap and how will it fare online-only?

The retailer will cease to have a physical presence on the high street by the end of September.

Creature signs up ad school hopeful whose fundraising story went viral

Creature signs up ad school hopeful whose fundraising story went viral

Adi Hussain started a three-month contract at the agency this week.

After testing times, that old creative magic is coming back

After testing times, that old creative magic is coming back

The country's reopening of recent weeks has been mirrored by some great work being pulled out of the hat.

Government comms shake-up triggers hunt for leader

Government comms shake-up triggers hunt for leader

The role of Alex Aiken, executive director for government communications, will be abolished under restructure.

Greenpeace wastes Boris in comedy ad

Greenpeace wastes Boris in comedy ad

“Wasteminster” draws attention to Greenpeace’s call for a ban on plastic waste exports

The hard work on BLM starts now

The hard work on BLM starts now

It's time to make the 'I' in D&I count and ensure that as the proportion of people from an ethnic minority background entering the industry rises, so they are able to shine.

TV ad complaints increased as Covid Britain stayed home, ASA report reveals

TV ad complaints increased as Covid Britain stayed home, ASA report reveals

Ad watchdog to tackle racial stereotypes, climate change and body image issues in 2021.

Ebiquity launches responsible media tool to ‘drive positive change’

Ebiquity launches responsible media tool to ‘drive positive change’

Francesca Leronni appointed group director of responsible media at Ebiquity.

The IPA roadmap is bigger, better, faster

The IPA roadmap is bigger, better, faster

New IPA president Julian Douglas has made a positive first impression with his inaugural address to IPA members.

New IPA President Julian Douglas: 'People are ripe for change'

New IPA President Julian Douglas: 'People are ripe for change'

VCCP’s vice-chairman is a proud Manc with a passion for football and a penchant for karaoke. The “amazing all-rounder” is focusing his IPA presidency on helping advertising get its confidence back as society starts to adjust to post-Covid life.

New IPA president Julian Douglas unveils acceleration agenda

New IPA president Julian Douglas unveils acceleration agenda

VCCP vice-chairman wages a war on incrementalism.

'I feel closer to the team': agency leaders on a year of home-working

'I feel closer to the team': agency leaders on a year of home-working

Adland’s leadership opens up after getting through a year like no other.

Stand up and be counted: adland needs to go all in on census

Stand up and be counted: adland needs to go all in on census

Support is growing for the "All In" survey, but there are still some surprising absences.

Let's get creative to beat the anti-vaxxers

Let's get creative to beat the anti-vaxxers

The industry should lend its most creative minds to the task of tackling vaccine hesitancy and provide an antidote to the misinformation that surrounds it