Shona Ghosh

The future of retail marketing as it adapts to always-on consumers

When it comes to retail, consumers are demanding a state of constant innovation against a backdrop of ever-rising expectations. Shona Ghosh investigates the industry's global future.

Change4Life: following up its sugar tracking app with a food tracker app

Change4Life launches food tracker app in £6.3m campaign

Change4Life has launched a food tracker app in its annual January health push, helping parents keep an eye on kids' salt, sugar and fat intake.

The best of 2016: Campaign's 10 most popular opinion pieces

If the unscientifically small sample of Campaign's most read opinion pieces are anything to go by, marketers, media and adland were fascinated by the world burning in 2016.

2016: Prince, Victoria Wood, Ronnie Corbett, Garry Shandling, Johan Cruyff, David Bowie

Creatives pay homage to 2016's departed

Prince, David Bowie and Gene Wilder are among the luminaries given their last curtain call by a trio of VCCP creatives, who have collated their best work online.

Lego: rolls out Batman-themed campaign with Sky

Sky and Warner team up on Lego Batman-themed broadband spot

Sky is pushing its broadband service with a series of ads starring Lego Batman, created in partnership with Warner Bros Pictures. Baby Oleg dresses up for Frozen campaign unveils 'Frozen' Christmas Day ad has unveiled its Christmas Day ad campaign - a spot themed around the movie Frozen, starring baby Oleg and his friend Ayana.

PHE: the Sugar Smart campaign

Public Health England will focus on data for 2020 marketing strategy

Public Health England will put data and digital at the heart of its three-year marketing plan to 2020, set to be unveiled next year.

Brexit: Laurence Taylor paid for a pro-Leave ad without disclosing the necessary details

Man behind viral EU referendum ad fined £4000

A man who placed his own EU referendum ad in the Metro has been fined £4000 by the Electoral Commission for failing to include all the necessary details.

Lyst: former chief marketing officer Christian Woolfenden

Lyst chief marketing officer Christian Woolfenden out

Lyst's chief marketing officer, Christian Woolfenden, resigned from the start-up in November and is set to take up a new role.

Telegraph Media Group: bulking out digital staff

Telegraph poaches ex-iAd exec to head up Apple News

The Telegraph has added more digital specialists to its commercial team with the appointments of Steven Filler and James Muil.

WPP: chief executive Martin Sorrell

WPP drawn into US Department of Justice investigation

WPP has confirmed that three of its subsidiaries have been subpoenaed by the US Department of Justice, as part of the latter's investigation into production practices.

A year of stress: 2016 has seen a rise in phone calls to Nabs

Adland more stressed than ever in 2016, says Nabs

Straitened finances, stress and, alarmingly, domestic violence have all contributed to a rise in calls to industry charity Nabs.

Google Pixel: Droga5's creative campaign for Google's high-end smartphone

Next year's tech battleground: you

If 2016 was the year of video, then 2017 will see more software consolidation as the big tech giants try and own the entire user journey.

Rupert Murdoch: latest Sky takeover attempt should be referred to Ofcom, say MPs

Sky agrees to £18.5bn takeover by 21st Century Fox

Fox has reached an agreement with Sky on a takeover which values the UK broadcast company at £18.5bn.

KitKat: open to imitation after trademark ruling

Nestlé risks KitKat imitators after losing EU trademark

Nestlé's competitors could start producing their own four-fingered chocolate bars after the company lost its EU trademark protection for KitKat.

Unruly: co-founder and chief strategy officer Scott Button

Unruly leans on AI to boost digital effectiveness

Unruly will integrate an IBM Watson API into its new data-driven offering to up the effectiveness of digital video ads.

The Lad Bible: publisher's new agency will work with agencies and brands

The Lad Bible publisher launches content agency

The Lad Bible group has launched a "branded entertainment" agency called Joyride to help brands reach its portfolio of sites, including the Sport Bible and Pretty52.

Google launches self-driving car brand called Waymo

Google's parent company, Alphabet, has spun off its self-driving car project into a separate entity called Waymo.

Assassin's Creed: first live stunt aired to promote the film

Channel 4 to air 50mph freefall dive stunt as live ad break for 'Assassin's Creed'

Channel 4 is hoping for its own Red Bull "Stratos" moment by airing a live stunt to promote the upcoming Assassin's Creed release in cinemas.

Instagram Stories: automatic suggestions can show inappropriate content

Instagram Stories shows X-rated content to users not searching for it

Instagram's Stories function has made it easier for users to stumble accidentally on inappropriate content through search.