Leo Rayman

Leo Rayman is chief executive of Grey London

The fight against the forgettable is on
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The fight against the forgettable is on

Ahead of this year's Brand Film Festival London, Leo Rayman discusses making work that isn't mundanely mediocre or instantly ignorable.

Brexit must guard against top talent booking one-way tickets to Amsterdam
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Brexit must guard against top talent booking one-way tickets to Amsterdam

To keep London creative and competitive, we need policies that make it easier, not harder, to hire people from around the world, writes Grey London's chief executive.

Diversity gains in ad industry are too marginal and based on guesswork
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Diversity gains in ad industry are too marginal and based on guesswork

We need anonymous, independently gathered, figures that give us a true picture of diversity, writes Grey London's chief executive.

Diversity: the real enemy is boredom
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Diversity: the real enemy is boredom

Diversity cuts across every single item of an agency's To Do list, writes Grey London's chief executive.

We can build an agency model that will build more profitable and more famous brands
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We can build an agency model that will build more profitable and more famous brands

Chaos can be a catalyst for change and present us with the chance to rethink how we work. By Grey London's chief executive.

Fear, hate, change: what a Trump victory means for adland
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Fear, hate, change: what a Trump victory means for adland

Triumphs for Trump and Brexit expose the need to change our approach and upgrade our business model, says Grey London's CEO.

IPA ADAPT: Is Open Strategy the key to fresh and diverse creativity?
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IPA ADAPT: Is Open Strategy the key to fresh and diverse creativity?

Leo Rayman, chairman of the IPA Strategy Group and head of planning at Grey London outlines how being open can move the marketing industry forward.

Rainforests, sex toys and how to take risks
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Rainforests, sex toys and how to take risks

The World Cup kicks off today and it is the brands who take the biggest risks who will reap the rewards, writes Leo Rayman, head of planning at Grey London.