Fayola Douglas

Senior reporter
Covid-19 impact forces Lucky Generals to close Wild Things

Covid-19 impact forces Lucky Generals to close Wild Things

Live experience agency ceases operations after three years.

Campaign Experience Awards 2021: deadline approaching for entries
Guardian Media Group hires new advertising chief

Guardian Media Group hires new advertising chief

Claire Blunt has been chief financial, operations and data officer for Hearst Europe.

Experience industry pair win work from Pringles and P&G for new shop

Experience industry pair win work from Pringles and P&G for new shop

Rob Pryce has partnered former colleague Joel Barsch.

Jameson partners Sofar Sounds for virtual gig series

Jameson partners Sofar Sounds for virtual gig series

Fifteen up-and-coming UK musicians will perform.

John Lewis Partnership unveils 100 more virtual experiences

John Lewis Partnership unveils 100 more virtual experiences

Events are tailored to an audience in lockdown.

The five trends set to drive brand experiences in 2021

The five trends set to drive brand experiences in 2021

With the Covid pandemic continuing to cast a shadow, Campaign spoke to the UK's top experience agencies to find out what brand events will look like this year.

Verizon creates virtual Metropolitan Museum of Art exhibit

Verizon creates virtual Metropolitan Museum of Art exhibit

Games unlock augmented reality versions of the art.

Plant-based meat brand launches helpline for struggling vegans

Plant-based meat brand launches helpline for struggling vegans

Comedians will be answering the calls for help.

WeWork: Covid-19 is an opportunity to be 'more creative than ever'

WeWork: Covid-19 is an opportunity to be 'more creative than ever'

The company plans to be the solution to the shift in workplace attitudes.

Southern Comfort hosts at-home festival for Mardi Gras

Southern Comfort hosts at-home festival for Mardi Gras

Celebrations include live performances and party deliveries.

EE drops ad featuring Rita Ora after her lockdown breaches

EE drops ad featuring Rita Ora after her lockdown breaches

Brands could make increasingly strict demands of celebrity ambassadors' conduct, talent agent Victoria Marconetto-Tyson told Campaign.

Pernod Ricard’s alcohol-free gin Ceder’s taps Fearne Cotton for wellness retreat

Pernod Ricard’s alcohol-free gin Ceder’s taps Fearne Cotton for wellness retreat

The at-home festival will include mindful activities and mixology class.

Hearst plans to 'own' January with four weekends of wellness events

Hearst plans to 'own' January with four weekends of wellness events

Online sessions will include workouts, cooking classes and talks.

Reebok hosts virtual raves to launch sneakers

Reebok hosts virtual raves to launch sneakers

Groups will take part in problem-solving activities to unlock live performances.

Pernod Ricard, Bombay Sapphire and more discuss 2020's virtual Christmas

Pernod Ricard, Bombay Sapphire and more discuss 2020's virtual Christmas

With Christmas comes a greater need for celebration and joy.

Pearl & Dean's Kathryn Jacob: cinema can still thrive despite rush to streaming

Pearl & Dean's Kathryn Jacob: cinema can still thrive despite rush to streaming

CEO of cinema ad sales house is bullish about industry's prospects as society emerges from the pandemic.

John Lewis & Partners to host first live-streamed show

John Lewis & Partners to host first live-streamed show

One-hour show will include music from Celeste, prizes and a quiz.

Former Social Chain senior management launch a creative production agency

Former Social Chain senior management launch a creative production agency

Shop will specialise in music video, fashion and travel projects.

Campaign's most-read experience stories of 2020

Campaign's most-read experience stories of 2020

From immersive nights at home to virtual gigs, we have compiled the 10 most popular live experience news stories of the year.