Demanding it gets better at self-regulating is a silly idea
While saving in one area, unexpected costs will pile up. Brands might just need a better agency.
Google's changes to tracking is part of a wider trend among all the major internet companies: increasing isolationism.
Instead of finger-pointing, the government should work with tech companies to tackle the spread of harmful content online.
The agency is dead... or is it?
There will be two major battles fought by social media in 2018, but which side will emerge victorious?
Digital is no longer the place to go for cost-effectiveness, or performance marketing, argues Brainlabs' chief executive.
Google simply isn't practising what it preaches, argues Brainlabs' chief executive.
The connotations of the digital media agency's latest recruit should be viewed as a positive for humans not a negative, writes Brainlabs' chief executive.
Daniel Gilbert is the chief executive officer of Brainlabs.