Alison Weissbrot


Find more of Alison's articles here.

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Wunderman Thompson hires Josh Loebner as global head of inclusive design

The agency is doubling down on inclusive design as clients look to create more accessible solutions for consumers.

Getty images

Brazilian creatives call out Cannes Lions for lack of diversity in jury

Just one of the 24 Brazilian jurors selected for the 2022 festival are Black, despite half of the Brazilian population being Black.

Campaign Chemistry

Campaign Chemistry: The New York Times’ Lisa Howard

Howard, who moved into her new role at The Times in March, talks about how the publication’s subscription business fuels its ad business.

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IPG posts nearly 10% growth in Q1, updates 2022 forecast

The holding company has changed its reporting segments to emphasize “integrated, multi-agency services.”

Headshots of Jarrod Martin and Dimitri Maex

Reprise names Jarrod Martin global CEO

Campaign US sat down with Martin and newly appointed Initiative global CEO Dimitri Maex to discuss leadership changes at IPG Mediabrands’ agencies.

John Wren Omnicom

War in Ukraine impacts Omnicom revenue, operating profit in Q1

The holding company still posted nearly 12% organic growth in the quarter.

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BBDO’s Worldwide CEO Andrew Robertson on lessons learned from remote training

After implementing a global remote training program with Facebook and Google last year, BBDO has doubled down on data-driven, personalized creativity.


Nielsen to sell to private equity for $16 billion

The embattled measurement company rejected a previous takeover offer.

Campaign Chemistry: Fandom chief marketing officer Stephanie Fried

Fried unpacks how Fandom is leveraging data to be the go-to destination for fans of all kinds.

Michelin names Ogilvy global CRM agency of record

The tire brand will leverage Ogilvy’s end-to-end experience offering across loyalty, mar tech and global delivery.

Campaign Chemistry BONUS EPISODE: Agency of the Year

Campaign US editor Alison Weissbrot sits down with editorial director Steve Barrett and leadership from our 2022 Agency of the Year -- Mischief @ No Fixed Address - to debrief the big night.

IPG has followed WPP out of Russia. (Photo credit: Getty Images).

IPG suspends operations in Russia

CEO Philippe Krakowsky cited failed ceasefire talks and escalating attacks on civilians.

Huge adds Frisco Chau as global head of data and insights

The appointment will support global CEO Mat Baxter’s vision to put data at the center of the agency.

Alex Lopez on putting McCann Worldgroup “at the vanguard” of changing brand-consumer dynamics

The longtime Nike exec, now global chief creative officer and president at McCann Worldgroup, spoke with Campaign US about his first 100 days on the job.

Ogilvy hires Mick McCabe as global chief strategy officer

McCabe replaces Ben Richards, who left the agency in June to start a new venture.

Stagwell posts nearly 15% organic growth in 2021

The holding company closed out the year strong after completing its merger with MDC Partners.

On the ground in Ukraine: One agency shares its wartime experience

A week into Russia’s invasion of Ukraine, staffers at Kyiv-based ad agency Bickerstaff provide a window into daily life under fire.

Humanity trumps sentiment scores in times of war

Brands are again walking a tightrope between fiduciary and moral responsibility as the crisis unfolds in Ukraine.

VCCP launches global gaming offering – but don’t call it the metaverse

The agency is building games marketing into a core function for clients.

Where is the client-agency respect?

The spat between Coinbase CEO Brian Armstrong and Martin Agency CEO Kristen Cavallo over the cryptocurrency exchange’s Super Bowl ad shows how respect for agencies has eroded.