Pick of the Week: Visit Sweden wants to reclaim Ikea product names
Did you know the Ikea loo brush is named after a beautiful lake?
RHS appoints Essence to reach and inspire millions of gardeners
WPP agency to handle media strategy and buying in initial three-year brief.
Comparethemarket moves media account and splits duties with two agencies
The price comparison site has split brand and some of performance.
Specsavers chooses Brainlabs for digital brief
The eyewear giant is looking for partners as it in-houses marcomms.
Could addressable TV allow broadcasters to win ad share from the tech giants?
TV’s embrace of targeted advertising is opening the door to smaller advertisers, but do Google and Facebook need to worry?
The7stars partners with Google to overhaul audio visual media planning
The agency has also restructured its activation team.
PHD appoints ‘visionary’ planner as global marketing chief
Asia-Pacific strategy lead Chris Stephenson fills the void left by Avril Canavan.
ITV Palooza: strong programme slate and innovations impress market
This was a showing of renewed optimism, confidence and long-awaited fun by ITV, Britain’s biggest commercial broadcaster.
Campaign podcast: COP26, misinformation and advertising-for-good
Adland talks about COP26, climate change misinformation and the role advertising should play as brands transition to being more sustainable.
GoCompare extends relationship with Hearts & Science
The comparison website has retained Omnicom agency.
Brittany Ferries sets sail with UM
UM will provide 'fresh approach to paid media that will evolve their acquisition marketing strategy'.
Campaign podcast: Christmas ads special, pt 1
Top creatives from Droga5 and AMV BBDO hand down their verdict on Christmas ads from John Lewis, Disney, Boots, M&S Food and more.
Havas secures booking after IAG pitch
The win includes Spanish airlines Iberia and Vueling.
ITV targets Google and Facebook’s 'long tail of advertisers'
Revenue chief says addressable TV offers 'huge opportunity' to attract 'long tail' advertisers that traditionally invest in digital.
Finecast CEO Jakob Nielsen steps down
Nielsen and two colleagues were suspended by WPP following a whistleblower’s allegations.
Brainlabs hires Omnicom HR leader as chief people officer
The appointment marks Brainlabs' second major hire in a week.
Rachel Johnson warns against C4 privatisation and installing Paul Dacre at Ofcom
The Prime Minister's sister and LBC host also discussed the BBC during a speech at the Radiocentre event, Tuning In.
ITV on target to break ad revenue record
The broadcaster reported huge rises in revenue across business lines in Q3.
Despondent Bounty bar finds love in festive tearjerker
Christmas had been looking dire for the most unloved of all Celebrations chocolates.
Channel 4 bolsters sales arm with appointments of senior MediaCom and ITV execs
The senior hires are part of chief revenue officer Verica Djurdjevic’s leadership restructure.