Imogen Watson

Imogen is work and inspiration editor at Campaign. Contact her at

Squid Games The Challenge poster

Netflix brings Squid Game to life with pop-up experience

The pop-ups in London and Manchester mark the first work for Netflix by TheOr London.

Depop pop-up shop

Depop takes circular fashion to the high street

The resale platform will set up fashion pop-ups in partnership with Sook.

A TransPennine Express train

TransPennine Express embarks on creative and media review

The train operator’s creative, media and SEO accounts are on the table.

A grumpy boss walks down a high street

Apple presents a modern-day twist on 'A Christmas Carol'

TBWA\Media Arts Lab created the stop-motion and live-action film.

A young girl stares in surprise at a phone surrounded by her parents

Ogilvy knocked out of Vodafone UK creative pitch

Final pitches are complete, with Vodafone UK poised to announce a winner.

Megaforce shooting the John Lewis Christmas ad

Behind the scenes: Megaforce on shooting the John Lewis Christmas ad

Clement Gallet and Raphaël Rodriguez talk Campaign through the making of this year’s John Lewis Christmas campaign.

John Lewis

‘We didn’t want to disappoint a nation’: Saatchis and John Lewis on growing traditions

Saatchi and Saatchi chief creative officer Franki Goodwin and Charlotte Lock, John Lewis & Partners and pan-Partnership’s customer director, discuss how a Venus flytrap became "bizarrely Christmassy".

Teddy runs towards Snapper
Teddy stands next to Snapper who has become a Christmas tree

John Lewis & Partners ad recounts Christmas tale of Venus flytrap

The spot marks Saatchi & Saatchi London's first festive campaign for the brand after winning the account in May.

Patel Robb: 'With a heart full of gratitude and a spirit brimming with excitement, I bid farewell to Google'

Nishma Patel Robb departs from Google

Patel Robb will take a short pause in December before embarking on her next chapter.

Humanise movement

Uncommon and Heatherwick Studio launch movement to stop boring buildings

'Humanise' invites people to snap pictures of buildings that make them depressed to open conversations with developers, designers, politicians and planners.

Tony Cullingham

Campaign Podcast: A tribute to Tony Cullingham | What is Unilever's purpose? | Return of humour

Creatives taught by Tony Cullingham pay tribute to the inspirational head of BBH London’s incubator course the Barn and former leader of the Watford Advertising Course.

Burning Christmas hat and Sophie Ellis Bextor's blue eyeshadow

M&S removes Christmas social post after image likened to Palestine flag

The image was an outtake from retailer's Clothing and Home Christmas ad by Mother London.

Still from Uber One ad

Pick of the Week: Uber and Mother deliver a lesson on creative restraint

The actors promote membership service Uber One – for people who eat food and go places.

Graham Norton in Waitrose's Christmas campaign

Saatchi & Saatchi reveals debut Waitrose Christmas campaign

'It's time for the good stuff' marks the first Christmas campaign for Saatchi & Saatchi London and Waitrose's new CMO, Nathan Ansell.

Accenture Song ad for names new creative agency

Contest came down to a two-way shootout with Adam & Eve/DDB.

collage of images including woman's face and number 10 in a red circle

Is it up to adland to save the planet?

Is the ad industry losing sight of its raison d’être by focusing too much on purpose and causes that are not relevant either to it or consumers, or should it double down on becoming a positive force for change when it comes to the planet’s future?

Ben and Jerry's ice cream

New Unilever CEO downplays purpose and hikes adspend

Hein Schumacher says purpose is not relevant to every Unilever brand.

Michael Jordan

Uncommon film sees Jordan challenge locals to ‘greatest pickup game’ with Michael Jordan

Uncommon Creative Studio captured the moment the basketball legend and NBA icons shared a game with local Parisian streetballers on a makeshift court in a disused bank.

A girl in Ogilvy UK's 'Together we can' ad

Vodafone UK creative pitch down to four

Presentations due to take place next week.