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BRANDS
AB InBev UK rebrands as Budweiser Brewing Group UK&I
Ben Bold
Added 14 minutes ago

AB InBev UK rebrands as Budweiser Brewing Group UK&I

Move aims to highlight commitment in UK and Ireland.

Beautiful, isn't it: Mothercare's redefinition of marketing to mums
Added 49 minutes ago
Nicola Kemp

Beautiful, isn't it: Mothercare's redefinition of marketing to mums

A surfer finds his way blocked to Rio's Ipanema Beach
Added 1 hour ago
Ben Bold

Corona builds plastic 'trash wall' on Ipanema Beach to warn of plastic pollution

Adwatch: Jackpotjoy ramps up the humour
Added 1 hour ago
Shiona McDougall

Adwatch: Jackpotjoy ramps up the humour

BRAND NEWS & ANALYSIS

AGENCY
LNER on hunt for creative, digital and CRM agencies

LNER on hunt for creative, digital and CRM agencies

Added 1 hour ago
Ben Bold
AGENCY
Army accused of targeting young people with 'January blues'

Army accused of targeting young people with 'January blues'

Added 2 hours ago
Omar Oakes
BRANDS
Budweiser's women's football deal is a good long-term strategy

Budweiser's women's football deal is a good long-term strategy

Added 2 hours ago
Christian Purser
BRANDS
Why Amazon is winning at shopping search

Why Amazon is winning at shopping search

Added 3 hours ago
Charlie Davison
AGENCY
The car in front is a Volvo

The car in front is a Volvo

Added 5 hours ago
Laurence Green
AGENCY
These silent brand deals are happening right now...

These silent brand deals are happening right now...

March 22, 2019
Gracie Page
BRANDS
Tencent advertising revenue soars 44%

Tencent advertising revenue soars 44%

March 22, 2019
Jingjing Ma
AGENCY
This is me: How Andy Biddle makes advertising come to life

This is me: How Andy Biddle makes advertising come to life

March 22, 2019
Andy Biddle
BRANDS
Brand Slam: Virgin Media vs BT

Brand Slam: Virgin Media vs BT

March 22, 2019
Kim Benjamin
BRANDS
Now TV opens Game of Thrones-inspired tattoo studio

Now TV opens Game of Thrones-inspired tattoo studio

March 22, 2019
Gurjit Degun
AGENCY
KFC takes aim at pretenders in new campaign

KFC takes aim at pretenders in new campaign

March 22, 2019
Maisie McCabe
BRANDS
Next boosts digital marketing to £46m as it delivers 'higher returns'

Next boosts digital marketing to £46m as it delivers 'higher returns'

March 22, 2019
Gideon Spanier
AGENCY
SheSays celebrates mums in advertising with card collection

SheSays celebrates mums in advertising with card collection

March 22, 2019
Nicola Kemp
AGENCY
New Grey Goose CMO names MullenLowe U.S. and Publicis Sapient AORs

New Grey Goose CMO names MullenLowe U.S. and Publicis Sapient AORs

March 21, 2019
Oliver McAteer
BRANDS
Jan Gooding advises brands considering Pride marketing to tread carefully

Jan Gooding advises brands considering Pride marketing to tread carefully

March 21, 2019
Daniel Farey-Jones
AGENCY
Brand Film Festival London 2019: 'Early bird' ticket deadline nears

Brand Film Festival London 2019: 'Early bird' ticket deadline nears

March 21, 2019
Staff
BRANDS
Nike Air Max exhibition to celebrate trainers through the years

Nike Air Max exhibition to celebrate trainers through the years

March 21, 2019
Gurjit Degun
BRANDS
Co-op to open pop-up at Glastonbury

Co-op to open pop-up at Glastonbury

March 21, 2019
Simon Gwynn
BRANDS
Tribute to an icon: Levi's jeans

Tribute to an icon: Levi's jeans

March 21, 2019
Staff
AGENCY
Turkey of the Week: Moneysupermarket falls from a great height

Turkey of the Week: Moneysupermarket falls from a great height

March 21, 2019
Omar Oakes
AGENCY
Pick of the Week: Sipsmith's laid whatever the swan equivalent of a golden egg is

Pick of the Week: Sipsmith's laid whatever the swan equivalent of a golden egg is

March 21, 2019
Simon Gwynn
BRANDS
Paul Polman and activist call on brands to include disabled people

Paul Polman and activist call on brands to include disabled people

March 20, 2019
Daniel Farey-Jones
BRANDS
GSK hikes online adspend as it delivers 'higher return' than TV

GSK hikes online adspend as it delivers 'higher return' than TV

March 20, 2019
Gideon Spanier
BRANDS
The Lisbon market opened in 2014 and formed the blueprint for future venues

'Go big or go home': Time Out reinvents revenue model with food markets

March 20, 2019
Oliver McAteer
AGENCY
Ogilvy to lead Accor hotel group's new loyalty program as AOR

Ogilvy to lead Accor hotel group's new loyalty program as AOR

March 20, 2019
Oliver McAteer
BRANDS
WHO shines spotlight on F1 and calls for enforcement of tobacco marketing bans

WHO shines spotlight on F1 and calls for enforcement of tobacco marketing bans

March 20, 2019
Jonathan Owen

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LATEST CAMPAIGN VIDEO

CASE STUDIES

BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell
BRANDS
Ford's drive to create a thrilling experience

Ford's drive to create a thrilling experience

November 14, 2018
Kim Benjamin
BRANDS
HBO's quest to engage audiences with experiences

HBO's quest to engage audiences with experiences

November 07, 2018
Kim Benjamin

PODCASTS

AGENCY
Campaign podcast: Why diversity is still adland's poorly-funded side hustle

Campaign podcast: Why diversity is still adland's poorly-funded side hustle

July 06, 2018
Staff
AGENCY
(L-R) Laurence Thomson | Claire Beale | Ross Neil | Gideon Spanier

Campaign podcast: Grands Prix, birthdays and Sorrell: the Campaign podcast picks over Cannes

June 28, 2018
Claire Beale & Gideon Spanier
AGENCY
Campaign Newscast: how WPP investors reacted to company's split with Sorrell

Campaign Newscast: how WPP investors reacted to company's split with Sorrell

June 14, 2018
Staff

Our Writers

Claire Beale

Global editor-in-chief

Rachel Barnes

UK editor

Gemma Charles

Deputy editor

Omar Oakes

News editor (online)

Nicola Kemp

Trends Editor

Gurjit Degun

News editor (print)

Emily Tan

Technology editor

Simon Gwynn

Reporter

THOUGHT LEADERS

AGENCY
Google's move into gaming is yet another data grab
Omar Oakes
Mar 20,2019

Google's move into gaming is yet another data grab

BRANDS
Will data privacy mean a two-tier internet for brands?
Lawrence Dodds
Mar 20,2019

Will data privacy mean a two-tier internet for brands?

AGENCY
Step away from the boardroom and into the pool
Andy Nairn
Mar 18,2019

Step away from the boardroom and into the pool

BRANDS
Our digital design choices are excluding disabled people
Hilary Stephenson
Mar 15,2019

Our digital design choices are excluding disabled people

AGENCY
Creativity can be UK's Yellow Brick Road after Brexit
Matt Scheckner
Mar 15,2019

Creativity can be UK's Yellow Brick Road after Brexit

AGENCY
How good is a good ad? Cognitive load holds the key
Neil Davidson
Mar 12,2019

How good is a good ad? Cognitive load holds the key ...

AGENCY
SXSW is growing a tech conscience - the ad industry must follow suit
Justin Billingsley
Mar 11,2019

SXSW is growing a tech conscience - the ad industry must ...

MOST READ
Vodafone's Oliveira on in-housing: 'My biggest frustration is the creative'
March 19, 2019 Gideon Spanier

1 Vodafone's Oliveira on in-housing: 'My biggest frustration is th...

Brand chief says in-housing biddable media is successful...

Nike Air Max exhibition to celebrate trainers through the years

2 Nike Air Max exhibition to celebrate trainers through the years

Best and worst U.S. agency parental leave policies revealed

3 Best and worst U.S. agency parental leave policies revealed

Wunderman Thompson unveils UK management team

4 Wunderman Thompson unveils UK management team

Martin Sorrell: I'm going back to the 1990s

5 Martin Sorrell: I'm going back to the 1990s

6 KFC takes aim at pretenders in new campaign

7 Ogilvy loses British Gas DM account

8 Creative Person of the Year 2018: Richard Brim

9 GSK hikes online adspend as it delivers 'higher return' than TV

10 Pick of the Week: Sipsmith's laid whatever the swan equivalent o...

THE WORK

Lily O'Brien's "Share wisely" by Core
Share
March 22, 2019

Lily O'Brien's "Share wisely" by Core

McDonald's "Peely peely" by Leo Burnett London
Share
March 22, 2019

McDonald's "Peely peely" by Leo Burnett London

KFC "Chicken Town" by Mother London
Share
March 22, 2019

KFC "Chicken Town" by Mother London

Duracell "The race" by Grey London
Share
March 22, 2019

Duracell "The race" by Grey London

Samaritans "Real people, real stories" by Mother London
Share
March 21, 2019

Samaritans "Real people, real stories" by Mother London

PARTNER CONTENT

AGENCY

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Stuart Derrick
Mar 22,2019

Would AI lie to you?

AGENCY

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Jennifer Jackson
Mar 18,2019

Win an Apple Watch worth £279! Have your say in Haymarket's ...

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Mar 18,2019

How automotive is navigating a transforming landscape

Promoted

Tasha Sullivan
Mar 13,2019

Local vs Global: What does the future look like for TV? ...

Promoted

Sue Unerman, chief transformation officer, MediaCom
Mar 13,2019

4 ways to be innovative: Coca-Cola, HarperCollins, British Gas and Missguided ...

Promoted

Suzanne Bidlake
Mar 13,2019

What makes you go OOH?

Promoted

Mar 12,2019

The Muslim Association of Britain touches a foreign nerve