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AGENCY
These silent brand deals are happening right now...
Gracie Page
March 22, 2019

These silent brand deals are happening right now...

...and they're shaping the future of British life.

Tencent advertising revenue soars 44%
March 22, 2019
Jingjing Ma

Tencent advertising revenue soars 44%

This is me: How Andy Biddle makes advertising come to life
March 22, 2019
Andy Biddle

This is me: How Andy Biddle makes advertising come to life

Brand Slam: Virgin Media vs BT
March 22, 2019
Kim Benjamin

Brand Slam: Virgin Media vs BT

BRAND NEWS & ANALYSIS

BRANDS
Now TV opens Game of Thrones-inspired tattoo studio

Now TV opens Game of Thrones-inspired tattoo studio

March 22, 2019
Gurjit Degun
AGENCY
KFC takes aim at pretenders in new campaign

KFC takes aim at pretenders in new campaign

March 22, 2019
Maisie McCabe
BRANDS
Next boosts digital marketing to £46m as it delivers 'higher returns'

Next boosts digital marketing to £46m as it delivers 'higher returns'

March 22, 2019
Gideon Spanier
AGENCY
SheSays celebrates mums in advertising with card collection

SheSays celebrates mums in advertising with card collection

March 22, 2019
Nicola Kemp
AGENCY
New Grey Goose CMO names MullenLowe U.S. and Publicis Sapient AORs

New Grey Goose CMO names MullenLowe U.S. and Publicis Sapient AORs

March 21, 2019
Oliver McAteer
BRANDS
Jan Gooding advises brands considering Pride marketing to tread carefully

Jan Gooding advises brands considering Pride marketing to tread carefully

March 21, 2019
Daniel Farey-Jones
AGENCY
Brand Film Festival London 2019: 'Early bird' ticket deadline nears

Brand Film Festival London 2019: 'Early bird' ticket deadline nears

March 21, 2019
Staff
BRANDS
Nike Air Max exhibition to celebrate trainers through the years

Nike Air Max exhibition to celebrate trainers through the years

March 21, 2019
Gurjit Degun
BRANDS
Co-op to open pop-up at Glastonbury

Co-op to open pop-up at Glastonbury

March 21, 2019
Simon Gwynn
BRANDS
Tribute to an icon: Levi's jeans

Tribute to an icon: Levi's jeans

March 21, 2019
Staff
AGENCY
Turkey of the Week: Moneysupermarket falls from a great height

Turkey of the Week: Moneysupermarket falls from a great height

March 21, 2019
Omar Oakes
AGENCY
Pick of the Week: Sipsmith's laid whatever the swan equivalent of a golden egg is

Pick of the Week: Sipsmith's laid whatever the swan equivalent of a golden egg is

March 21, 2019
Simon Gwynn
BRANDS
Paul Polman and activist call on brands to include disabled people

Paul Polman and activist call on brands to include disabled people

March 20, 2019
Daniel Farey-Jones
BRANDS
GSK hikes online adspend as it delivers 'higher return' than TV

GSK hikes online adspend as it delivers 'higher return' than TV

March 20, 2019
Gideon Spanier
BRANDS
The Lisbon market opened in 2014 and formed the blueprint for future venues

'Go big or go home': Time Out reinvents revenue model with food markets

March 20, 2019
Oliver McAteer
AGENCY
Ogilvy to lead Accor hotel group's new loyalty program as AOR

Ogilvy to lead Accor hotel group's new loyalty program as AOR

March 20, 2019
Oliver McAteer
BRANDS
WHO shines spotlight on F1 and calls for enforcement of tobacco marketing bans

WHO shines spotlight on F1 and calls for enforcement of tobacco marketing bans

March 20, 2019
Jonathan Owen
AGENCY
Sipsmith's stop-motion ad immerses viewers in the elaborate world of Mr Swan

Sipsmith's stop-motion ad immerses viewers in the elaborate world of Mr Swan

March 20, 2019
Brittaney Kiefer
AGENCY
Google's move into gaming is yet another data grab

Google's move into gaming is yet another data grab

March 20, 2019
Omar Oakes
BRANDS
Moneysupermarket appoints marketing chief as Darren Bentley departs

Moneysupermarket appoints marketing chief as Darren Bentley departs

March 20, 2019
Simon Gwynn
BRANDS
Google marches into online gaming

Google marches into online gaming

March 20, 2019
Omar Oakes
BRANDS
Will data privacy mean a two-tier internet for brands?

Will data privacy mean a two-tier internet for brands?

March 20, 2019
Lawrence Dodds
AGENCY
Will Unilever's savings encourage other brands to try in-housing?

Will Unilever's savings encourage other brands to try in-housing?

March 20, 2019
Kate Magee
BRANDS
Red Bull and Heineken: F1 marketing overhaul is starting to pay off

Red Bull and Heineken: F1 marketing overhaul is starting to pay off

March 20, 2019
Daniel Farey-Jones
AGENCY
Movers and Shakers: Lida, Dentsu Aegis Network, Dark Horses, Atom Bank and more

Movers and Shakers: Lida, Dentsu Aegis Network, Dark Horses, Atom Bank and more

March 20, 2019
Staff
AGENCY
Barclaycard follows Crystal Barn with visit to Upside Down House

Barclaycard follows Crystal Barn with visit to Upside Down House

March 20, 2019
Simon Gwynn

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LATEST CAMPAIGN VIDEO

CASE STUDIES

BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell
BRANDS
Ford's drive to create a thrilling experience

Ford's drive to create a thrilling experience

November 14, 2018
Kim Benjamin
BRANDS
HBO's quest to engage audiences with experiences

HBO's quest to engage audiences with experiences

November 07, 2018
Kim Benjamin

PODCASTS

AGENCY
Campaign podcast: Why diversity is still adland's poorly-funded side hustle

Campaign podcast: Why diversity is still adland's poorly-funded side hustle

July 06, 2018
Staff
AGENCY
(L-R) Laurence Thomson | Claire Beale | Ross Neil | Gideon Spanier

Campaign podcast: Grands Prix, birthdays and Sorrell: the Campaign podcast picks over Cannes

June 28, 2018
Claire Beale & Gideon Spanier
AGENCY
Campaign Newscast: how WPP investors reacted to company's split with Sorrell

Campaign Newscast: how WPP investors reacted to company's split with Sorrell

June 14, 2018
Staff

Our Writers

Claire Beale

Global editor-in-chief

Rachel Barnes

UK editor

Gemma Charles

Deputy editor

Omar Oakes

News editor (online)

Nicola Kemp

Trends Editor

Gurjit Degun

News editor (print)

Emily Tan

Technology editor

Simon Gwynn

Reporter

THOUGHT LEADERS

AGENCY
Step away from the boardroom and into the pool
Andy Nairn
Mar 18,2019

Step away from the boardroom and into the pool

BRANDS
Our digital design choices are excluding disabled people
Hilary Stephenson
Mar 15,2019

Our digital design choices are excluding disabled people

AGENCY
Creativity can be UK's Yellow Brick Road after Brexit
Matt Scheckner
Mar 15,2019

Creativity can be UK's Yellow Brick Road after Brexit

AGENCY
How good is a good ad? Cognitive load holds the key
Neil Davidson
Mar 12,2019

How good is a good ad? Cognitive load holds the key ...

AGENCY
SXSW is growing a tech conscience - the ad industry must follow suit
Justin Billingsley
Mar 11,2019

SXSW is growing a tech conscience - the ad industry must ...

AGENCY
Richard Huntington
Richard Huntington
Mar 11,2019

Branding should be left to the cowboys

AGENCY
Faris Yakob
Faris Yakob
Mar 08,2019

The qualia of attention - ignore consumer engagement at your peril ...

MOST READ
Vodafone's Oliveira on in-housing: 'My biggest frustration is the creative'
March 19, 2019 Gideon Spanier

1 Vodafone's Oliveira on in-housing: 'My biggest frustration is th...

Brand chief says in-housing biddable media is successful...

Nike Air Max exhibition to celebrate trainers through the years

2 Nike Air Max exhibition to celebrate trainers through the years

Best and worst U.S. agency parental leave policies revealed

3 Best and worst U.S. agency parental leave policies revealed

Wunderman Thompson unveils UK management team

4 Wunderman Thompson unveils UK management team

Martin Sorrell: I'm going back to the 1990s

5 Martin Sorrell: I'm going back to the 1990s

6 KFC takes aim at pretenders in new campaign

7 Ogilvy loses British Gas DM account

8 Creative Person of the Year 2018: Richard Brim

9 GSK hikes online adspend as it delivers 'higher return' than TV

10 Will Unilever's savings encourage other brands to try in-housing...

THE WORK

Lily O'Brien's "Share wisely" by Core
Share
March 22, 2019

Lily O'Brien's "Share wisely" by Core

McDonald's "Peely peely" by Leo Burnett London
Share
March 22, 2019

McDonald's "Peely peely" by Leo Burnett London

KFC "Chicken Town" by Mother London
Share
March 22, 2019

KFC "Chicken Town" by Mother London

Duracell "The race" by Grey London
Share
March 22, 2019

Duracell "The race" by Grey London

Samaritans "Real people, real stories" by Mother London
Share
March 21, 2019

Samaritans "Real people, real stories" by Mother London

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Mar 22,2019

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How automotive is navigating a transforming landscape

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Mar 13,2019

Local vs Global: What does the future look like for TV? ...

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4 ways to be innovative: Coca-Cola, HarperCollins, British Gas and Missguided ...

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Mar 13,2019

What makes you go OOH?

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Mar 12,2019

The Muslim Association of Britain touches a foreign nerve