FMCG NEWS & ANALYSIS

AGENCY
John Lewis & Partners: MG OMD has worked with the retailer since 2006

Global new-biz client spotlight: John Lewis and JCPenney reviews see retail billings soar

May 24, 2022
Jamie Rossouw
The Knowledge
AGENCY
Virgin Media O2: VCCP won consolidated creative account after pitch with Adam & Eve/DDB

Global new-biz round-up: March sees twice as many pitches as previous two months

May 19, 2022
Jamie Rossouw
The Business
AGENCY
Vicki Maguire is chief creative officer of Havas London

Isn’t it time the industry had sustainability of conviction?

May 18, 2022
Vicki Maguire
AGENCY
AB InBev: Owns the likes of Corona and Stella Artois

Q1 global new-biz review: Publicis Media and Mindshare lead in global media rankings

May 17, 2022
Jamie Rossouw
The Knowledge
AGENCY
Three ways Ogilvy can make good on a bad call

Where's the accountability in Ogilvy's influencer ban?

May 16, 2022
MJ Deery
BRANDS
Trinny London takes guests on a skincare journey in beauty pop-up

Trinny London takes guests on a skincare journey in beauty pop-up

May 13, 2022
Fayola Douglas
AGENCY
Amplify: young men on masculinity

Body-shaming brands and the male mental health crisis

May 12, 2022
Yasmin Arrigo
AGENCY
Should creatives consider phobias when creating ads?

Should creatives consider phobias when creating ads?

May 11, 2022
Jamie Rossouw
AGENCY
Reverse Selfie: Dove

Inauthentic influencers: is honesty the best policy?

May 09, 2022
Paul Greenwood
AGENCY
Creatives need to have the guts to sell less

Creatives need to have the guts to sell less

May 09, 2022
John Brown
The Information
BRANDS
Heycar will be sprucing up cars and their owners

Heycar will be sprucing up cars and their owners

April 29, 2022
Fayola Douglas
AGENCY
Toxic Influence: mothers and their teens engage in a dialogue around harmful beauty advice on social media

Pick of the Week: Dove homes in on toxic influencers

April 28, 2022
Imogen Watson
AGENCY
Far-sighted Specsavers embraced the blindingly obvious

Far-sighted Specsavers embraced the blindingly obvious

April 26, 2022
Martin Beverley
The Information
Unilever wants to create lasting change with inclusive marathon in the metaverse

Unilever wants to create lasting change with inclusive marathon in the metaverse

April 26, 2022
Fayola Douglas
AGENCY
Purpose in tough times

Purpose in tough times

April 25, 2022
Ayesha Walawalkar
The Information
AGENCY
IPA Bellwether: glimmers of light but dark clouds gather (Getty Images/Ian Forsyth)

IPA: optimism at eight-year high but dark clouds loom as Ukraine crisis worsens

April 14, 2022
Ben Bold

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MOST READ
Wavemaker (l-r): Paul Hutchison, Kelly Parker and Katie Lee
Added 29 hours ago Daniel Farey-Jones

1 Wavemaker shakes up UK leadership as Paul Hutchison departs WPP

Female duo steps up as CEO heads to Australia.

From clockwise top-left: Holly Ripper, Zaid Al-Zaidy, Anna-Louise Gladwell, Alex Best, Harriet Shurville and Clare Chapman

2 Will others follow Adam & Eve/DDB in stipulating four days a wee...

Audible has tuned to Wavemaker following a global review (Getty Images)

3 Amazon's Audible consolidates £378m global media account

The Pitch Positive Pledge: more harm than good

4 The Pitch Positive Pledge: more harm than good

Heineken has sent an RFI to creative agencies

5 Heineken has sent an RFI to creative agencies

6 ‘People before spreadsheets’: How Next 15 wooed M&C Saatchi in t...

7 BBH opens Dublin office with Tesco as founding client

8 Meta’s Chelsea Flower Show garden reacts to human touch

9 Google, MoneySuperMarket and Schweppes among first advertisers o...

10 McCann London hires second head of strategy

PODCASTS

AGENCY
Campaign podcast: Ageism row in adland and marketers open up about Covid struggles

Campaign podcast: Ageism row in adland and marketers open up about Covid struggles

September 10, 2020
Omar Oakes & Ben Londesbrough
BRANDS
Campaign podcast: Bodyform, blue pills and breaking taboos about sex and bodies

Campaign podcast: Bodyform, blue pills and breaking taboos about sex and bodies

August 06, 2020
Brittaney Kiefer & Ben Londesbrough
AGENCY
Campaign podcast: adland bullying – confronting the 'last taboo'

Campaign podcast: adland bullying – confronting the 'last taboo'

July 30, 2020
Jeremy Lee