TECH NEWS & ANALYSIS

AGENCY
Why is Publicis pulling ahead of rivals? Selling products, not just services, is key

Why is Publicis pulling ahead of rivals? Selling products, not just services, is key

December 01, 2023
Iain Jacob
Plusnet: Accenture Song has led the brand's transformation this year with the "That's a plus" TV campaign.

Plusnet appoints agency to social account

November 24, 2023
Beau Jackson
The Information
AGENCY
'Fuzzy feelings': captures how creativity can make the world a kinder place

Apple presents a modern-day twist on 'A Christmas Carol'

November 22, 2023
Imogen Watson
AGENCY
Chloe Hawking: now president EMEA of Kinesso

IPG's Kinesso adds EMEA remit to UK chief executive's role

November 22, 2023
Ben Bold
MEDIA
CreativeX extrapolated waste spend from November and December 2021 and 2022 to predict money lost in 2023

Brands 'wasting $73bn of adspend on unsuitable digital ads' during festive period

November 20, 2023
Beau Jackson
AGENCY
Jellyfish: Nick Emery (left), Claire Leon and Ross Caveille

Brandtech Group launches 'retail media powerhouse' Jellyfish Commerce

November 20, 2023
Ben Bold
BRANDS
IBM suspends advertising on X (Twitter) after ads appear next to Nazi posts

IBM suspends advertising on X (Twitter) after ads appear next to Nazi posts

November 17, 2023
Staff
BRANDS
Cost of living pressures impacting senior marketers (Getty Images/Sean Gladwell)

AI and economic woes stir up uncertainty for more than half of senior marketers

November 15, 2023
Ben Bold
AGENCY
John Lewis isn’t ‘winning’ Christmas this year, social data reveals

John Lewis isn’t ‘winning’ Christmas this year, social data reveals

November 15, 2023
Evie Barrett
BRANDS
Mecca Bingo: social ad starring Baga Chipz

ASA bans Mecca ad starring Baga Chipz for suggesting bingo boosts self-esteem

November 15, 2023
Ben Bold
AGENCY
Dove body image ads accused of being irresponsible but ASA rules otherwise

Dove body image ads accused of being irresponsible but ASA rules otherwise

November 08, 2023
Ben Bold
BRANDS
Channel 4: Digital has become a core focus for the channel as linear ad revenues decline

C4 introduces on-screen QR code links to products in Made in Chelsea

October 23, 2023
Beau Jackson
AGENCY
Wollaston: joins Social Chain

Social Chain appoints head of influencer

October 13, 2023
Ben Bold
The Information
AGENCY
DHSC: 'Every mind matters' ad campaign

ITV deploys machine learning to help brands target emotional moments in shows

October 10, 2023
Ben Bold
BRANDS
How gaming tech is transforming brand experience design

How gaming tech is transforming brand experience design

October 06, 2023
Colin Rivett
BRANDS
(Getty Images/BestForBest)

The UK public may be ready for mass social commerce, but are brands?

October 06, 2023
Nicky Palamarczuk and Darren Groucutt

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MOST READ
The best Christmas ad of 2023: Vote deadline extended
November 30, 2023 Staff

1 The best Christmas ad of 2023: Vote deadline extended

Vote below for your favourite, the poll now closes at 1pm on Thursday 7 December.

Elwood: joined Leo Burnett UK as ECD in June 2020

2 Leo Burnett names new UK CCO

DDB Worldwide hires Chaka Sobhani as international CCO

3 DDB Worldwide hires Chaka Sobhani as international CCO

The Lists 2023: Top 15 creatives

4 The Lists 2023: Top 15 creatives

Christmas 2023 round-up: Burger King, Tui, Cadbury, Apple and more

5 Christmas 2023 round-up: Burger King, Tui, Cadbury, Apple and mo...

6 The Lists 2023: Top 10 outdoor ads

7 Pitch Update: Purplebricks, Tui, Cheerios, Essity, Plusnet, Hond...

8 Vodafone creative agency shortlist down to two

9 The Lists 2023: Trailblazers

10 ASA bans Alton Towers' 'misleading' Rainy Day Guarantee ad

PODCASTS

AGENCY
Campaign podcast: Ageism row in adland and marketers open up about Covid struggles

Campaign podcast: Ageism row in adland and marketers open up about Covid struggles

September 10, 2020
Omar Oakes & Ben Londesbrough
BRANDS
Campaign podcast: Bodyform, blue pills and breaking taboos about sex and bodies

Campaign podcast: Bodyform, blue pills and breaking taboos about sex and bodies

August 06, 2020
Brittaney Kiefer & Ben Londesbrough
AGENCY
Campaign podcast: adland bullying – confronting the 'last taboo'

Campaign podcast: adland bullying – confronting the 'last taboo'

July 30, 2020
Jeremy Lee