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AGENCY
Francis Bourgeois: the viral TikTok star's Gucci debut
Imogen Watson
Added 15 hours ago

Francis' world: behind Gucci and North Face's Alpine journey of 'big smiles'

Reminiscent of French new wave cinema, the good vibes emanating from Francis Bourgeois' chaotic Alpine journey are infectious. Campaign gets...

Channel 4: multi-year contract builds on coverage of last year’s London E-Prix weekend in July
Added 15 hours ago
Shauna Lewis

Channel 4 takes over from BBC as Formula E broadcaster

More than 450 scientists are calling for agencies to stop working with fossil-fuel clients (Photo credit: Getty Images).
Added 17 hours ago
Aleda Stam

Scientists sign letter calling on PR and creative agencies to drop fossil fuel clients

Butterkist: activity follows the "Go grab the Butterkist" campaign, which began last November.
Added 18 hours ago
Charlotte Rawlings

KP Snacks' Butterkist braves 'partygate' storm with Downing Street stunt

BRAND NEWS & ANALYSIS

BRANDS
Mastercard partners Brit Awards for a schedule of charitable shows

Mastercard partners Brit Awards for a schedule of charitable shows

Added 19 hours ago
Fayola Douglas
BRANDS
The Glenlivet hosts sensory whisky-tasting experience

The Glenlivet hosts sensory whisky-tasting experience

Added 19 hours ago
Fayola Douglas
BRANDS
Pepsi Super Bowl: Eminem, Kendrick Lamar, Mary J Blige, Snoop Dogg and Dr Dre

Go big or go home: Pepsi summons hip-hop royalty for Super Bowl showdown

Added 20 hours ago
Imogen Watson
BRANDS
Portman Group: welcome changes to the formerly restrictive BCAP/CAP Codes (Photo: Getty Images)

Portman Group CEO weighs in on ASA changes to low-alcohol marketing

Added 21 hours ago
Charlotte Rawlings
BRANDS
Sky Media: rolling out addressable sponsorships (Photo: Getty Images)

Sky Media to roll out addressable sponsorships

Added 21 hours ago
Arvind Hickman
AGENCY
Enyi Nwosu: ability to offer a balanced judgment is prized

Are we losing balance and nuance?

Added 39 hours ago
Enyi Nwosu
BRANDS
How brands can tap into the wellness economy

How brands can tap into the wellness economy

Added 43 hours ago
Vicky Bullen
AGENCY
O2: social campaign will run across YouTube and other platforms for three weeks

O2 ladles on noughties nostalgia in flip phone social campaign

Added 44 hours ago
Charlotte Rawlings
AGENCY
Walkers: ad is the first to feature the entire snack range together

Pick of the Week: Walkers comeback packs a crunch

Added 44 hours ago
Jamie Rossouw
BRANDS
Snap: Matt Salmon

Snap Inc lands Matt Salmon for senior sales role

Added 45 hours ago
Arvind Hickman
AGENCY
The Campaign Media Awards: entry period has been extended to 27 January

Last chance: Campaign Media Awards entries window to close next week

Added 45 hours ago
Staff
AGENCY
Clockwise from top left: Nnenna Ilomechina, Dave Henderson, Katie Lee and Jane Bloomfield

Movers and Shakers: Channel 4, Wavemaker, NCA, Dentsu, Neverland, VCCP and more

Added 46 hours ago
Shauna Lewis
BRANDS
McVitie's: Twist and Pulse teamed up with McVitie's at the show's red-carpet launch

McVitie's signs up to sponsor ITV's 'Britain's Got Talent'

January 19, 2022
Charlotte Rawlings
AGENCY
Have advertisers like Unilever ‘lost the plot’ over purpose?

Have advertisers like Unilever ‘lost the plot’ over purpose?

January 19, 2022
Gemma Charles
AGENCY
ASA: will be using targeted ads to call out non-complying influencers (Getty Images)

ASA clampdown on influencers will de-monetise those who fall foul

January 19, 2022
Charlotte Rawlings
BRANDS
Chicago: Oscar winning film director Matthew A. Cherry

Twitter resurrects tweets from stars that brought their dreams to life

January 19, 2022
Imogen Watson
BRANDS
BrewDog tackles seasonal affective disorder with Sad AF alcohol-free beer

BrewDog tackles seasonal affective disorder with Sad AF alcohol-free beer

January 19, 2022
Fayola Douglas
AGENCY
Singapore Tourism Board: appointed BBH and Zenith to global account

Singapore Tourism Board declares winners in global pitch

January 19, 2022
Staff
AGENCY
Unit9 launches specialist division dedicated to the metaverse

Unit9 launches specialist division dedicated to the metaverse

January 19, 2022
Fayola Douglas
BRANDS
ASA goes hard on soft cheese Dairylea over upside-down kids

ASA goes hard on soft cheese Dairylea over upside-down kids

January 19, 2022
Fayola Douglas
AGENCY
Rishi Sunak: chancellor announced crackdown on cryptocurrency ads (Getty Images/Ian Forsyth)

Rishi Sunak launches crackdown on 'misleading' cryptocurrency ads

January 18, 2022
Shauna Lewis
BRANDS
Everyman Cinema partners Jaguar to deliver its first immersive experience

Everyman Cinema partners Jaguar to deliver its first immersive experience

January 18, 2022
Fayola Douglas
The Information
BRANDS
Trust in all media falls, apart from firms’ own channels – Edelman Trust Barometer

Trust in all media falls, apart from firms’ own channels – Edelman Trust Barometer

January 18, 2022
Danny Rogers
BRANDS
Motorway: sponsoring ITV's Guinness Six Nations coverage

ITV lines up car marketplace brand Motorway for Six Nations coverage

January 18, 2022
Fayola Douglas
AGENCY
Churchill: creative account awarded to Saatchi & Saatchi

Direct Line Group picks creative agencies for Churchill and Green Flag

January 18, 2022
Arvind Hickman
The Information
AGENCY
The promotional stunt places the After Life bench across the UK, inviting people to take a moment to think

Netflix and CALM install 25 park benches to connect people in 'After Life' push

January 18, 2022
Imogen Watson

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LATEST CAMPAIGN VIDEO

CASE STUDIES

AGENCY
Currys PC World found the perfect pitch for young headphone buyers

Currys PC World found the perfect pitch for young headphone buyers

April 07, 2020
Jennifer Small
The Information
AGENCY
Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

January 30, 2020
Ben Bold
The Information
BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
The Information
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell

PODCASTS

AGENCY
Campaign podcast: Ageism row in adland and marketers open up about Covid struggles

Campaign podcast: Ageism row in adland and marketers open up about Covid struggles

September 10, 2020
Omar Oakes & Ben Londesbrough
BRANDS
Campaign podcast: Bodyform, blue pills and breaking taboos about sex and bodies

Campaign podcast: Bodyform, blue pills and breaking taboos about sex and bodies

August 06, 2020
Brittaney Kiefer & Ben Londesbrough
AGENCY
Campaign podcast: adland bullying – confronting the 'last taboo'

Campaign podcast: adland bullying – confronting the 'last taboo'

July 30, 2020
Jeremy Lee

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THOUGHT LEADERS

BRANDS
A reminder that green really is the colour of money
Laurent Simon
Jan 13,2022

A reminder that green really is the colour of money

AGENCY
Garrett O'Reilly
Garrett O'Reilly
Jan 11,2022

Media and the doomsday narrative: we risk paralysing young people with ...

BRANDS
Lor Sabourin: Arizona-based climber, guide and coach who identifies as trans
Nina Hajikhanian
Jan 07,2022

How Patagonia learnt to paint a more accurate picture of its ...

AGENCY
Siân Blackman
Siân Blackman
Jan 07,2022

'Much work to be done': reflections on 2021's not-as-white Christmas ads ...

AGENCY
Clockwise from top left: Tesco, M&D Food, Aldi and Lego
John Hadfield
Dec 20,2021

Publicis.Poke's nearest and dearest review 2021's batch of Christmas ads ...

BRANDS
The metaverse will be built on creative meritocracy, not deep pockets
Rosie Copland-Mann
Dec 17,2021

The metaverse will be built on creative meritocracy, not deep pockets ...

AGENCY
A view from Dave Trott: Truth in advertising?
Dave Trott
Dec 16,2021

A view from Dave Trott: Truth in advertising?

MOST READ
Jo Arden: will work across all of Ogilvy's business areas
January 19, 2022 Maisie McCabe

1 Ogilvy UK raids Publicis for CSO

Ogilvy UK has strengthened its strategic offering with the hiring of Publicis.Poke's chief strategy officer.

Have advertisers like Unilever ‘lost the plot’ over purpose?

2 Have advertisers like Unilever ‘lost the plot’ over purpose?

The promotional stunt places the After Life bench across the UK, inviting people to take a moment to think

3 Netflix and CALM install 25 park benches to connect people in 'A...

Churchill: creative account awarded to Saatchi & Saatchi

4 Direct Line Group picks creative agencies for Churchill and Gree...

Grace Francis, chief creative and design officer, Wongdoody

5 Wongdoody hires Grace Francis as first chief creative and design...

6 Movers and Shakers: Channel 4, Wavemaker, NCA, Dentsu, Neverland...

7 Uncommon produces first feature film

8 Pitch Update: JPMorgan predicts ‘elevated’ new-biz activity in 2...

9 Essence EMEA boss Tim Irwin takes global role

10 Unit9 launches specialist division dedicated to the metaverse

THE WORK

Meta and Alte Nationalgalerie Berlin "Magical reflections" by Makemepulse
Added 20 hours ago

Meta and Alte Nationalgalerie Berlin "Magical reflections" by Makemepulse

Trinny London "Wake up your face" by 10 Days
Added 37 hours ago

Trinny London "Wake up your face" by 10 Days

AstraZeneca "The big sneeze" by 21Grams
Added 38 hours ago

AstraZeneca "The big sneeze" by 21Grams

EA Codemasters "Grid Legends: Man. machine" by 20something
Added 38 hours ago

EA Codemasters "Grid Legends: Man. machine" by 20something

Bad Seed "This much I know to be true" by Uncommon Creative Studio
Added 44 hours ago

Bad Seed "This much I know to be true" by Uncommon Creative Studio

PARTNER CONTENT

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Benedict Kingsmill, business lead, financial services, EMEA & LATAM, LinkedIn Marketing Solutions
Jan 20,2022

The Growth Engine: Becky Moffat on bringing brand promises to life ...

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Jan 14,2022

Getting Personal with Santander UK’s Saj Arshad

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Suzanne Bidlake
Jan 14,2022

How Amazon Prime Video’s cinematic ad created a TV hit ...

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Georganna Simpson
Jan 12,2022

9 books that inspired these top marketers

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Suzanne Bidlake
Jan 10,2022

Thinkbox kicks off TV Planning Awards 2022

Promoted

Jan 04,2022

Digital advertising in the post-smartphone era

Promoted

Dec 23,2021

Sustainability: the secret to brand health in 2022?