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BRANDS
Lloyds co-funds six-part TV series about delicate money conversations
Daniel Farey-Jones
Added 16 hours ago

Lloyds co-funds six-part TV series about delicate money conversations

Save Well, Spend Better will air on Monday nights on Channel 4.

Airbnb to sponsor Olympics and Paralympics to 2028
Added 19 hours ago
Daniel Farey-Jones

Airbnb to sponsor Olympics and Paralympics to 2028

John Lewis and Waitrose open 'experience playground' in Southampton
Added 21 hours ago
Fayola Douglas

John Lewis and Waitrose open 'experience playground' in Southampton

MullenLowe Group wins global Bayer ad business
Added 22 hours ago
Simon Gwynn

MullenLowe Group wins global Bayer ad business

BRAND NEWS & ANALYSIS

AGENCY
KFC tells turkey horror stories in animated Christmas campaign

KFC tells turkey horror stories in animated Christmas campaign

Added 26 hours ago
Brittaney Kiefer
AGENCY
Antlers at the ready: ad follows last year's '#ReindeerReady' spot

McDonald's channels John Lewis in cute Christmas ad

November 16, 2019
Emmet McGonagle
BRANDS
BT: retains Champions League rights

BT Sport pays £1.2bn to retain hold on Champions League rights until 2024

November 15, 2019
Ben Bold
BRANDS
John Lewis social views up on last year, but Facebook numbers dip again

John Lewis social views up on last year, but Facebook numbers dip again

November 15, 2019
Orianna Rosa Royle
AGENCY
“This is the house we stand for”: ad promotes the BBC's coverage of political news

BBC launches campaign to promote election coverage as 12 December looms

November 15, 2019
Emmet McGonagle
AGENCY
Tesco delivery driver takes nostalgic trip through Christmases past

Tesco delivery driver takes nostalgic trip through Christmases past

November 15, 2019
Brittaney Kiefer
AGENCY
Poor choice of words: the first ever colour TV ad turns 50

First colour TV ad: 50 years on from Birds Eye's spot

November 15, 2019
Emmet McGonagle
AGENCY
Very.co.uk: more emotionally-engaging than

Very surprising: online retailer beats John Lewis as most engaging Christmas ad

November 15, 2019
Ben Bold
AGENCY
Bridge: takes over as managing partner on Monday

Ex-M&S marketing boss Jude Bridge takes helm at Oystercatchers

November 15, 2019
Ben Bold
BRANDS
Mulberry projects festive poem on to UK landmarks

Mulberry projects festive poem on to UK landmarks

November 15, 2019
Fayola Douglas
BRANDS
Legend: in the studio recording 'Harmonize'

Spotify and P&G unite for podcast highlighting music's fight against racial bias

November 15, 2019
Ben Bold
AGENCY
Hoare: takes on WPP group-wide Unilever-focused role in new year

Wunderman Thompson vice-chair Toby Hoare moves to WPP-wide Unilever role

November 15, 2019
Ben Bold
BRANDS
Does Facebook's Libra currency have a future?

Does Facebook's Libra currency have a future?

November 15, 2019
Jessica Goodfellow
AGENCY
Starling Bank: first-ever TV ad launched in October

Starling Bank appoints Bountiful Cow to handle media account

November 15, 2019
Ben Bold
AGENCY
National Trust hires Wieden & Kennedy ahead of 125th anniversary

National Trust hires Wieden & Kennedy ahead of 125th anniversary

November 15, 2019
Emmet McGonagle
AGENCY
Nike honours 93 black players who paved the way in English football

Nike honours 93 black players who paved the way in English football

November 14, 2019
Brittaney Kiefer
AGENCY
Through the valley of death: Ad promotes realistic graphics of PlayStation VR.

Sony embraces the absurd in sci-fi spot for PlayStation VR

November 14, 2019
Emmet McGonagle
BRANDS
Argos and Google create boat experience to illustrate how to use smart devices

Argos and Google create boat experience to illustrate how to use smart devices

November 14, 2019
Fayola Douglas
AGENCY
The Illegal Blood Bank: Unilad's campaign highlights issue of gay and bisexual donor ban

Unilad launches 'illegal blood bank' for gay and bisexual donors

November 14, 2019
Ben Bold
AGENCY
Christmas ads 2019: Adland reviews M&S, TK Maxx, Lidl, Ikea and more

Christmas ads 2019: Adland reviews M&S, TK Maxx, Lidl, Ikea and more

November 14, 2019
Emmet McGonagle
AGENCY
Taste the feeling: Wieden & Kennedy London created the brand’s “The magic taste of Coke” ad

Grey Europe joins Coca-Cola's creative roster

November 14, 2019
Emmet McGonagle
BRANDS
London Eye: deal with Lastminute.com will see attraction lit in corporate colours

Lastminute takes over London Eye sponsorship from Coca-Cola

November 14, 2019
Ben Bold
BRANDS
Nutella superfans treated to 'Hotella Nutella' stay

Nutella superfans treated to 'Hotella Nutella' stay

November 14, 2019
Fayola Douglas
AGENCY
Schtop drinking! Revisit top Grolsch ads as Dutch lager exits UK

Schtop drinking! Revisit top Grolsch ads as Dutch lager exits UK

November 14, 2019
Orianna Rosa Royle
BRANDS
Microsoft's Minecraft places interactive statues in three cities

Microsoft's Minecraft places interactive statues in three cities

November 14, 2019
Fayola Douglas
BRANDS
How marketers can innovate more with fewer resources

How marketers can innovate more with fewer resources

November 14, 2019
Jon Goldstone

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LATEST CAMPAIGN VIDEO

CASE STUDIES

BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell
BRANDS
Ford's drive to create a thrilling experience

Ford's drive to create a thrilling experience

November 14, 2018
Kim Benjamin
BRANDS
HBO's quest to engage audiences with experiences

HBO's quest to engage audiences with experiences

November 07, 2018
Kim Benjamin

PODCASTS

AGENCY
Campaign podcast: Why diversity is still adland's poorly-funded side hustle

Campaign podcast: Why diversity is still adland's poorly-funded side hustle

July 06, 2018
Staff
AGENCY
(L-R) Laurence Thomson | Claire Beale | Ross Neil | Gideon Spanier

Campaign podcast: Grands Prix, birthdays and Sorrell: the Campaign podcast picks over Cannes

June 28, 2018
Claire Beale & Gideon Spanier
AGENCY
Campaign Newscast: how WPP investors reacted to company's split with Sorrell

Campaign Newscast: how WPP investors reacted to company's split with Sorrell

June 14, 2018
Staff

Our Writers

Claire Beale

Global editor-in-chief

Rachel Barnes

UK editor

Gemma Charles

Deputy editor

Omar Oakes

News editor (online)

Nicola Kemp

Trends Editor

Gurjit Degun

News editor (print)

Emily Tan

Technology editor

Simon Gwynn

Reporter

THOUGHT LEADERS

AGENCY
The day I inadvertently styled Jeremy Corbyn
Sean Thompson
Nov 12,2019

The day I inadvertently styled Jeremy Corbyn

AGENCY
Laurence Green
Laurence Green
Nov 11,2019

Let's be honest: would you have bought the Rustlers idea?

BRANDS
A brand is not a logo: where FACEBOOK's rebrand falls short
Samir Patel
Nov 06,2019

A brand is not a logo: where FACEBOOK's rebrand falls short ...

AGENCY
The future of youth, brands and entertainment
Alan Bryant
Nov 06,2019

The future of youth, brands and entertainment

BRANDS
2019's brand purpose hits and misses
Becky Willan
Nov 05,2019

2019's brand purpose hits and misses

AGENCY
​The politics of optimism
Charles Vallance
Nov 04,2019

​The politics of optimism

BRANDS
Twitter is taking a risk with political ads ban
Omar Oakes
Oct 31,2019

Twitter is taking a risk with political ads ban

MOST READ
Group M drops mPlatform brand in shake-up to improve 'consistency'
November 15, 2019 Gideon Spanier

1 Group M drops mPlatform brand in shake-up to improve 'consistenc...

WPP media buyer is focusing on operations, shared services and tech innovation.

John Lewis and Waitrose's Christmas ad stars overexcited dragon Edgar

2 John Lewis and Waitrose's Christmas ad stars overexcited dragon ...

When Netflix met Secret Cinema, Stranger Things happened

3 When Netflix met Secret Cinema, Stranger Things happened

Christmas ads 2019: Adland reviews M&S, TK Maxx, Lidl, Ikea and more

4 Christmas ads 2019: Adland reviews M&S, TK Maxx, Lidl, Ikea and ...

Very.co.uk: more emotionally-engaging than

5 Very surprising: online retailer beats John Lewis as most engagi...

6 Nike honours 93 black players who paved the way in English footb...

7 TikTok: social media in the fast lane

8 Starling Bank appoints Bountiful Cow to handle media account

9 Unilad launches 'illegal blood bank' for gay and bisexual donors

10 Martin Sorrell denies 'slapping' Superunion's Jim Prior over Cam...

THE WORK

Homebase "Let the festivities begin" by Atomic London
Share
Added 18 hours ago

Homebase "Let the festivities begin" by Atomic London

McDonald's "Archie the reindeer" by Leo Burnett
Share
Added 20 hours ago

McDonald's "Archie the reindeer" by Leo Burnett

KFC "Good luck" by Mother
Share
Added 22 hours ago

KFC "Good luck" by Mother

Tesco "Delivering Christmas" by BBH London
Share
Added 23 hours ago

Tesco "Delivering Christmas" by BBH London

BBC "Number 10" by BBC Creative
Share
Added 23 hours ago

BBC "Number 10" by BBC Creative

PARTNER CONTENT

Promoted

Promoted

@GordonMacMillan, head of editorial EMEA, Twitter
Nov 18,2019

How Twitter helped bring a cult game back to life

Promoted

Suzanne Bidlake
Nov 14,2019

Celebrating a decade of daring creativity

Promoted

@GordonMacmillan, head of editorial EMEA, Twitter
Nov 11,2019

How Twitter helped save an iconic London venue

Promoted

Georganna Simpson and Ben Londesbrough
Nov 11,2019

"Marketing to football fans? You really can't be bland or boring" ...

Promoted

Kim Benjamin
Nov 11,2019

How to make experiences count - and last

Promoted

Edward Craig
Nov 06,2019

Campaign announces TV Summit headline partner

Promoted

Nov 06,2019

Headhunts, treasure hunts and manhunts