Workshop

Debrief session

Get the feedback from yesterdays work as a team.

What clients are looking for in a new agency

Hear from, and question , a panel of the most powerful pitch Doctors in the UK . 

Moderator:  Claire Beale, Editor, Campaign Magazine

Paul Phillips, MD, AAR

Peter Cowie, Founding Partner, Oystercatchers

Charlie Carpenter, Managing Director, Creativebrief

Commercial masterclass

Exceptional commercial skills underpin the success of most agency CEO’s working today. Learn how to approach client relationships to maximise revenue and client satisfaction.

Niall McKinney, CEO, The Knowledge Engineers

Workshop

Pitch preparation – group work

Continue to develop your strategic pitch to a new client, building o the work started on Day 2.

Pitch perfect

Hear the big-pitch secrets of two senior agency leaders.

Michael Sugden, CEO, VCCP

Carmen Bekker, Management Partner, JWT

Working lunch

Build the pitch presentation

Create your pitch presentation and rehearse with the help of your mentor.

Pitching sessions

Each team pitches to a panel  of senior agency leaders.

Break and scoring completed

Work with your mentor to identify an acquisition that will help develop your agencies future, and build a financial plan to justify the purchase. 

Personal action planning

Build a personal development plan based on  your experience at FLP. 

Prize announcements

Workshop

Mentor feedback session for group and individuals

Close of conference followed by drinks

Let your hair down if you won; drown your sorrows if you didn’t!