Lisa O'Keefe

Executive director of insight, Sport England

Dan Staples

Director of brand marketing, WiggleCRC

Biography to follow...

Kate Nicholson

Head of insight and innovation, Women in Sport

Biography to follow...

Peter Markey

Chief marketing officer, TSB

Peter Markey is Chief Marketing Officer for TSB, one of the UK’s leading challenger banks where he is responsible for all brand and marketing communications. Pete has previously held Director level roles at Aviva, Post Office, RSA Group and MORE TH>N. Pete has also worked in British Gas, the AA and One.Tel in a range of marketing roles. He holds an MBA with Distinction from Ashridge Business School and is a Fellow of both the Marketing Society and CIM. As well as winning four prestigious Marketer of the Year awards he has consistently appeared in Campaign’s annual “Power 100.”

Desiree Clarke-Noble

Managing director, head of brand and marketing, Europe and Asia-Pacific, Royal Bank of Canada

Biography to follow...

Keegan Pierce

UK & Ireland Delegate, LaLiga

Biography to follow...

Daniela Ivanova

Business development director CEE, Rakuten Viber

Daniela has over 6 years of experience in the start-up and tech industries. Currently she works as Partnerships manager for Central and Eastern Europe at Viber, working to develop a holistic ecosystem of partners across the region to serve millions of users with the best content and valuable services they love. Previously, Daniela worked as Marketing manager for SoundCloud's global operations in Berlin. Heavily influenced by the start-up community and entrepreneurial spirit, Daniela returned to Bulgaria to support the development of local businesses. As a young professional, she participated in different projects about innovation in the digital space, the last one in South Korea in 2012: New Media in Youth Culture. Daniela has graduated with honours from The Hague University in the Netherlands, with degree in International Business and Management, and later she specialises in Digital Strategies for marketing at New York University in the USA.

Kirsty Clarke

Director of sport, Stonewall

Biography to follow...

Alejandro Fiecconi

Global brand manager, Unilever

Alejandro is a marketer with international mind-set, expert in brand design and development of new brand platforms. Passionate about new ways of communication, disruptive innovation and driving consumer engagement. Currently leading Rexona/Sure global sports program including motorsports and football partnerships, from idea into execution across key markets.

Raj Mannick

Head of sport, Yahoo UK

Raj Mannick joined Yahoo UK in June 2018 as Head of Sport from ITN where he held the position Head of Sport & Digital creating innovative content and driving digital engagement for brands including the Premier League, EFL, The Sun, The Times, Nickelodeon, ICC, IAAF and SNTV. Upon joining the team at Yahoo, Raj’s first major project was working with the editorial and production teams on Yahoo’s daily World Cup show The 32.

Mannick is responsible for managing the Yahoo Sport editorial team day-to-day, as well as devising and executing strategy for Sport in the UK. Yahoo Sport connects fans everyday to the sports they love delivering it on every mobile device, with original content optimised based on how today’s fan consumes throughout the day.

Prior to ITN, Raj worked as a journalist at the BBC, and is a Sports Industry NextGen Leader. His experience in digital and broadcast programming, and obsession with technology drive his ambition to creatively tell the best stories in sport.

Tom Kingsley

Director - sport industry group leader, EY

Tom leads EY's Sports Industry Group in the UK and has worked on strategic engagements across the sporting landscape with clubs, leagues, governing bodies and other rights holders, as well as sponsors and sport-tech businesses.

He was also EY's global program leader on its partnerships with Rugby World Cup in 2015 and the Ryder Cup in 2014.

Mark Bullingham,

Chief commercial & football development officer, The FA

Mark joined The FA in August 2016 and leads the commercial, marketing, digital and participation functions at the organisation. These include responsibility for all revenue streams across the FA and Wembley, such as broadcast, sponsorship, licensing, hospitality, and diversified revenue streams. In his time annual revenue at the FA has risen by over £100m.

He previously held the position of CEO EMEA for Fuse Sports & Entertainment, responsible for running one of the fastest growing businesses in the sector. The team had grown quickly over five years to 245 across 17 offices with an annual fee income of over €28m. The client portfolio included 10 of the top 30 global brands.

Mark joined Fuse in 2011 from his position as Director of Marketing, for the America’s Cup Event Authority in San Francisco where he helped transform the global event.

Mark has negotiated over $2bn of partnerships across a variety of platforms in sports, arts and music and is a qualified Level One coach involved in grassroots football.

James Kirkham ,

Chief business officer, COPA90

James Kirkham is Chief business officer for COPA90 – the leading youth media football brand with over 650 million views per month. James’ focus is on disrupting the sports media model around the world by continuing to develop innovations in mobile and social, creating partnerships with emerging platforms and building new and existing brand partnerships with advertisers.

Wendy Hawk

Head of fundraising and communications, Women in Sport

Biography to follow...

Adrian Wells

Director of marketing, communication & ticketing, International Cricket Council

Adrian leads the marketing, comms, ticketing & hospitality functions of the Cricket World Cup LOC, based at Lord’s in London. Previously he led the UEFA Marketing & CRM teams in Nyon, Switzerland for 5 years, and The FA Marketing team at Wembley for 3 years. These sporting roles build on 10 years in FMCG in sales and marketing for Procter & Gamble. Adrian is a keen marathon runner, golfer and football fan.

Nicola Kemp

Trends editor, Campaign

Nicola Kemp is the Trends Editor of Campaign magazine where she oversees consumer trends and innovation across the creative industries for Campaign and the global quarterly Campaign IQ. She started her career as a financial journalist before specialising in technology, social trends and marketing. Her work has appeared across titles including WGSN, M&M Global, Reuters, Bloomberg, The Guardian, The Observer, Marketing Magazine and Vision.

Sam Shave

Sports partnerships lead, Comic Relief

Sam leads on all of Comic Relief’s sporting partnerships working with brands, leagues and governing bodies to create impactful, purpose driven partnerships that use the power of sport to create social change. He is also currently leading on the review and re-development of the Sport Relief campaign which has raised over £200m since launching in 2002.

Etienne Dupont

Business development director, Rakuten Viber

Etienne Dupont has 8 years experience in the Digital and Tech industries across sales, account management and business development. His current role at Viber spans marketing and business development in France to increase Viber’s visibility, re-engage and acquire new users to grow existing user base. He is heavily involved in the sport vertical, managing a number of seasonal activations (The World Cup, Davis Cup) and also leading Viber’s partnership with the Olympique de Marseille football club. Recently he has lead Viber’s Esport efforts in Western Europe, closing partnerships with a number of esport teams (Fnatic, Team Queso, Solary), that have recently had their chatbot, sticker collection and communities launch on Viber.

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