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LATEST

AGENCY
XYZ appoints new creative director

XYZ appoints new creative director

May 20, 2022
Fayola Douglas
AGENCY
Unit9 Group plans to supercharge visitor attractions with tech expertise

Unit9 Group plans to supercharge visitor attractions with tech expertise

May 19, 2022
Fayola Douglas
BRANDS
'Working with lighthouses wasn’t without its challenges!' - Behind the Campaign, Hendrick’s and Red

'Working with lighthouses wasn’t without its challenges!' - Behind the Campaign, Hendrick’s and Red

May 18, 2022
Staff
AGENCY
Breaking through the silver screen

Breaking through the silver screen

May 17, 2022
Alex Wilson
BRANDS
Samsung taps Charli XCX for metaverse concert on Roblox

Samsung taps Charli XCX for metaverse concert on Roblox

May 17, 2022
Fayola Douglas
BRANDS
Google Pixel pop-up explores the magic of photography

Google Pixel pop-up explores the magic of photography

May 17, 2022
Fayola Douglas
MEDIA
Hearst UK launches new experiences division

Hearst UK launches new experiences division

May 16, 2022
Fayola Douglas
BRANDS
Spotify marks Florence + The Machine’s album release with 19th century style tapestries

Spotify marks Florence + The Machine’s album release with 19th century style tapestries

May 13, 2022
Fayola Douglas
BRANDS
Trinny London takes guests on a skincare journey in beauty pop-up

Trinny London takes guests on a skincare journey in beauty pop-up

May 13, 2022
Fayola Douglas
BRANDS
The fans of football are not united

The fans of football are not united

May 12, 2022
Phil Carling
The Information
BRANDS
Booking.com creates Eurovision Song Contest retreat in Turin

Booking.com creates Eurovision Song Contest retreat in Turin

May 11, 2022
Fayola Douglas
AGENCY
How gamification is driving next-gen NFTs

How gamification is driving next-gen NFTs

May 11, 2022
Garry Williams
Tinder launches pop-up pub experience to connect dog lovers

Tinder launches pop-up pub experience to connect dog lovers

May 10, 2022
Fayola Douglas
Netflix partners Fever for Stranger Things journey to the dark side

Netflix partners Fever for Stranger Things journey to the dark side

May 10, 2022
Fayola Douglas
BRANDS
Stoneleigh: plant surgery opens today

Stoneleigh Wine opens plant surgery at Broadway Market

May 06, 2022
Ida Axling
Airbnb: the stay is part of Airbnb's "Only On" programme

Airbnb opens up the Moulin Rouge windmill for overnight stays

May 06, 2022
Shauna Lewis
AGENCY
WPP partners with Epic Games and dives into the metaverse

WPP partners with Epic Games and dives into the metaverse

May 06, 2022
Aleda Stam
AGENCY
Bearded Kitten: from festival sideshow to Creative Experience Agency of the Year

Bearded Kitten: from festival sideshow to Creative Experience Agency of the Year

April 29, 2022
Fayola Douglas
BRANDS
Heycar will be sprucing up cars and their owners

Heycar will be sprucing up cars and their owners

April 29, 2022
Fayola Douglas
BRANDS
Innocent Drinks 'rewilds' Trafalgar Square

Innocent Drinks 'rewilds' Trafalgar Square

April 28, 2022
Fayola Douglas
AGENCY
All Points East partners cryptocurrency exchange Luno for festival activations

All Points East partners cryptocurrency exchange Luno for festival activations

April 27, 2022
Fayola Douglas
BRANDS
How Uniqlo taps into the energy of London through its partnerships

How Uniqlo taps into the energy of London through its partnerships

April 27, 2022
Fayola Douglas
Unilever wants to create lasting change with inclusive marathon in the metaverse

Unilever wants to create lasting change with inclusive marathon in the metaverse

April 26, 2022
Fayola Douglas
Lastminute.com invites consumers to pedal to prizes

Lastminute.com invites consumers to pedal to prizes

April 22, 2022
Fayola Douglas
AGENCY
Marketers can learn a lot from Mickey Mouse

Marketers can learn a lot from Mickey Mouse

April 22, 2022
Jacob Lovewell
BRANDS
The BS, the risks and the opportunity: why marketers should care about Web3

The BS, the risks and the opportunity: why marketers should care about Web3

April 20, 2022
Gemma Charles
The Information
MEDIA
Sky conjures up ghost to launch supernatural series, The Rising

Sky conjures up ghost to launch supernatural series, The Rising

April 20, 2022
Fayola Douglas
Isla launches carbon measurement platform for sustainable events

Isla launches carbon measurement platform for sustainable events

April 20, 2022
Fayola Douglas
MEDIA
Tinder partners with Live Nation to connect festival goers

Tinder partners with Live Nation to connect festival goers

April 19, 2022
Fayola Douglas
BRANDS
Uefa goes for virtual goal with Women’s Euro 2022 Roblox game

Uefa goes for virtual goal with Women’s Euro 2022 Roblox game

April 19, 2022
Fayola Douglas
BRANDS
Veuve Clicquot toasts the sun at breakfast cafe pop-up

Veuve Clicquot toasts the sun at breakfast cafe pop-up

April 13, 2022
Fayola Douglas
MEDIA
Getty Images: Jessica Ennis celebrates Olympic heptathlon gold in 2012 (Getty Images/Ezra Shaw)

M&C Saatchi Sport & Entertainment partners Getty for women’s sport exhibition

April 12, 2022
Fayola Douglas
BRANDS
Wayfair curates Camber Sands caravan

Wayfair curates Camber Sands caravan

April 12, 2022
Fayola Douglas
BRANDS
Ardbeg whisky to broadcast its annual Islay celebration

Ardbeg whisky to broadcast its annual Islay celebration

April 12, 2022
Fayola Douglas
The benefit of experiences over things

The benefit of experiences over things

April 08, 2022
Andrew Rae
BRANDS
Hendrick’s Gin transforms lighthouses with artistic projections

Hendrick’s Gin transforms lighthouses with artistic projections

April 08, 2022
Fayola Douglas
Malfy 'transports' gin lovers to the Amalfi coast

Malfy 'transports' gin lovers to the Amalfi coast

April 08, 2022
Fayola Douglas
BRANDS
Samsung, Netflix and EE win at the Campaign Experience Awards

Samsung, Netflix and EE win at the Campaign Experience Awards

April 06, 2022
Staff
Peroni opens Italian trattoria pop-up

Peroni opens Italian trattoria pop-up

April 06, 2022
Fayola Douglas
Experience landscape shifts in line with consumer mindsets

Experience landscape shifts in line with consumer mindsets

April 06, 2022
Fayola Douglas

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Win £200 Amazon voucher: Take part in Performance Marketing World’s 2022 Careers Survey

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MOST READ
S4 capital: delayed its financial results twice due to an audit issue
May 16, 2022 Gideon Spanier

1 S4 Capital axes bonuses and ex-CFO exits as fallout from audit w...

The Sunday Times published an in-depth report into what it claimed was the accounting 'chaos'.

McCann London: agency debuted 'Did somebody say' platform in 2019

2 Katy Perry takes the reins from Snoop Dogg in new Just Eat ad

Next 15 CEO Tim Dyson (left) and M&C Saatchi CEO Moray MacLennan

3 Next 15 swoops in to agree surprise £310m takeover deal for M&C ...

WeAre8, whose investors include Clare Balding (in white), win Launch of the Year at British Media Awards

4 British Media Awards 2022: winners revealed

GSD&M and the US Air Force show Top Gun fans who really owns the sky

5 GSD&M and the US Air Force show Top Gun fans who really owns the...

6 Coca-Cola reimagines Queen’s ‘A Kind of Magic’ to launch its glo...

7 Alzheimer's Society: moving spot by NCA distinguishes between ol...

8 BMW Group launches review of media account

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10 Where's the accountability in Ogilvy's influencer ban?

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CASE STUDIES

AGENCY
Currys PC World found the perfect pitch for young headphone buyers

Currys PC World found the perfect pitch for young headphone buyers

April 07, 2020
Jennifer Small
The Information
AGENCY
Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

January 30, 2020
Ben Bold
The Information
Carlsberg embraces the trolls and admits it was 'probably' not the best

Carlsberg embraces the trolls and admits it was 'probably' not the best

November 29, 2019
Matthew Chapman
The Information
Viva la Vulva was built around one central insight: most women are embarrassed of their vulva

In praise of the vulva: Bodyform and AMV used creativity to subvert shame

November 01, 2019
Sara Spary
The Information
Baseball's successful pitch to UK sports fans

Baseball's successful pitch to UK sports fans

October 04, 2019
Kim Benjamin
The Information
Yorkshire Tea got some proper celebrity glitz to take on rivals

Yorkshire Tea got some proper celebrity glitz to take on rivals

September 06, 2019
Ben Bold
The Information
BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
The Information
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell
BRANDS
How Dorset Cereals' campsite takeovers took breakfast to another level

How Dorset Cereals' campsite takeovers took breakfast to another level

October 19, 2018
Kim Benjamin
BRANDS
How Hotpoint turned to Jamie Oliver for food waste mission

How Hotpoint turned to Jamie Oliver for food waste mission

October 10, 2018
Yasmin Arrigo