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LATEST

AGENCY
'Creativity is at the heart of meaningful CX': VMLY&R hires first chief experience officer

'Creativity is at the heart of meaningful CX': VMLY&R hires first chief experience officer

Added 2 hours ago
Rob McKinlay
AGENCY
The metaverse has a gaming problem

The metaverse has a gaming problem

Added 7 hours ago
Rosh Singh
AGENCY
Amplify hires D&AD New Blood award-winning duo

Amplify hires D&AD New Blood award-winning duo

Added 7 hours ago
Fayola Douglas
AGENCY
WRG appoints managing director

WRG appoints managing director

Added 7 hours ago
Fayola Douglas
BRANDS
Mastercard partners Brit Awards for a schedule of charitable shows

Mastercard partners Brit Awards for a schedule of charitable shows

January 21, 2022
Fayola Douglas
BRANDS
The Glenlivet hosts sensory whisky-tasting experience

The Glenlivet hosts sensory whisky-tasting experience

January 21, 2022
Fayola Douglas
Campaign Experience Awards deadline approaching

Campaign Experience Awards deadline approaching

January 19, 2022
Fayola Douglas
AGENCY
Unit9 launches specialist division dedicated to the metaverse

Unit9 launches specialist division dedicated to the metaverse

January 19, 2022
Fayola Douglas
BRANDS
Everyman Cinema partners Jaguar to deliver its first immersive experience

Everyman Cinema partners Jaguar to deliver its first immersive experience

January 18, 2022
Fayola Douglas
The Information
Anya Hindmarch opens 'Dry January' off licence

Anya Hindmarch opens 'Dry January' off licence

January 18, 2022
Fayola Douglas
BRANDS
AR and VR: the hype and the reality

AR and VR: the hype and the reality

January 17, 2022
Chris Stokel-Walker
The Information
Should brands be charging for brand experiences?

Should brands be charging for brand experiences?

January 14, 2022
Tom Gray
BRANDS
EE powers 3D Sir David Attenborough in immersive nature experience

EE powers 3D Sir David Attenborough in immersive nature experience

January 12, 2022
Fayola Douglas
AGENCY
The year ahead for experiences: prepare to enter the metaverse

The year ahead for experiences: prepare to enter the metaverse

January 12, 2022
AGENCY
Momentum Worldwide appoints new UK president

Momentum Worldwide appoints new UK president

January 11, 2022
Fayola Douglas
BRANDS
Meatless Farm enlists meaty named people for Veganuary spot

Meatless Farm enlists meaty named people for Veganuary spot

January 07, 2022
Fayola Douglas
BRANDS
Allianz light installation launches resolutions into the Alpine sky

Allianz light installation launches resolutions into the Alpine sky

January 07, 2022
Fayola Douglas
BRANDS
Jack Morton pulls off secret, multi-location new year show

Jack Morton pulls off secret, multi-location new year show

January 05, 2022
Fayola Douglas
BRANDS
Sipsmith delivers doorstep non-alcoholic cocktail service

Sipsmith delivers doorstep non-alcoholic cocktail service

January 05, 2022
Fayola Douglas
BRANDS
Christmas 2021 brand activations: Coca-Cola, Branston Pickle, American Express and more

Christmas 2021 brand activations: Coca-Cola, Branston Pickle, American Express and more

December 22, 2021
Fayola Douglas
Campaign's most-read experience opinion pieces of 2021

Campaign's most-read experience opinion pieces of 2021

December 22, 2021
Fayola Douglas
BRANDS
Campaign's most-read experience news stories of 2021

Campaign's most-read experience news stories of 2021

December 22, 2021
Fayola Douglas
BRANDS
KFC partners with LadBible to host festive gravy boat party

KFC partners with LadBible to host festive gravy boat party

December 17, 2021
Fayola Douglas
BRANDS
The metaverse will be built on creative meritocracy, not deep pockets

The metaverse will be built on creative meritocracy, not deep pockets

December 17, 2021
Rosie Copland-Mann
BRANDS
Five brand experience trends to look out for in 2022

Five brand experience trends to look out for in 2022

December 17, 2021
Fayola Douglas
Campaign Experience Awards 2022: entry deadline approaching

Campaign Experience Awards 2022: entry deadline approaching

December 15, 2021
Fayola Douglas
BRANDS
Google installs giant kaleidoscopic cracker outside offices

Google installs giant kaleidoscopic cracker outside offices

December 15, 2021
Fayola Douglas
BRANDS
Guinness lights up 22 pubs in Christmas push

Guinness lights up 22 pubs in Christmas push

December 14, 2021
Fayola Douglas
The top 10 live experiences in 2021

The top 10 live experiences in 2021

December 10, 2021
Staff
The Information
BRANDS
Aldi opens world's 'cheapest Champagne bar' pop-up

Aldi opens world's 'cheapest Champagne bar' pop-up

December 10, 2021
Fayola Douglas
BRANDS
EDF: installed a pollution-detecting Christmas tree in Glasgow

EDF installs pollution-detecting Christmas tree in Glasgow city centre

December 10, 2021
Fayola Douglas
BRANDS
Riot Games sends 'Arcane' brand campaign up in flames

Riot Games sends 'Arcane' brand campaign up in flames

December 09, 2021
Fayola Douglas
BRANDS
Global and TikTok team up to live stream Capital’s 'Jingle Bell Ball with Barclaycard'

Global and TikTok team up to live stream Capital’s 'Jingle Bell Ball with Barclaycard'

December 09, 2021
Fayola Douglas
BRANDS
Coca-Cola lights up Battersea Power Station chimneys

Coca-Cola lights up Battersea Power Station chimneys

December 08, 2021
Fayola Douglas
BRANDS
Malibu creates Caribbean Christmas with regional activations

Malibu creates Caribbean Christmas with regional activations

December 08, 2021
Fayola Douglas
AGENCY
Levi’s brings in Nerds Collective for youth culture research

Levi’s brings in Nerds Collective for youth culture research

December 08, 2021
Fayola Douglas
BRANDS
American Express partners Covent Garden for winter celebration

American Express partners Covent Garden for winter celebration

December 06, 2021
Fayola Douglas
AGENCY
Campaign Winter 2021: a look back at 2021 and ahead to 2022

Campaign’s Winter issue, including links to The Lists 2021

December 06, 2021
Staff
The Information
AGENCY
Review of 2021: the same, only different

Review of 2021: the same, only different

December 06, 2021
Gemma Charles
Coty’s Kylie Cosmetics celebrates arriving in Boots with pink truck tour

Coty’s Kylie Cosmetics celebrates arriving in Boots with pink truck tour

December 03, 2021
Fayola Douglas

SEE MORE

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MOST READ
Adam & Eve/DDB: Jemima Monies (l), Miranda Hipwell, and Sam Lecoeur will be reporting to CEO Tammy Einav
Added 31 hours ago Charlotte Rawlings

1 Adam & Eve/DDB makes trio of senior appointments

Trio of promotions includes Miranda Hipwell to group MD and Jemima Monies to chief marketing and operations officer.

Lore Oxford: the popularity of Bourgeois’s TikTok content is anything but random - it fits in perfectly with Gen Z’s push to redefine what is cool

2 Why Francis Bourgeois' Gucci gig shows brands should subvert the...

Clockwise from top left: Nnenna Ilomechina, Dave Henderson, Katie Lee and Jane Bloomfield

3 Movers and Shakers: Channel 4, Wavemaker, NCA, Dentsu, Neverland...

Google: Topics is intended to respond to criticisms of FLoC

4 Goodbye FLoC, hello Topics: Google unveils new alternative to co...

Shula Sinclair: the agency's first EMEA and worldwide chief strategy officer

5 M/SIX hires EMEA and worldwide chief strategy officer

6 Disney+ unveils TV campaign in debut work by Leo Burnett

7 Monday.com makes its Super Bowl debut

8 Uncommon produces first feature film

9 Snap Inc lands Matt Salmon for senior sales role

10 M/SIX names global CEO

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CASE STUDIES

AGENCY
Currys PC World found the perfect pitch for young headphone buyers

Currys PC World found the perfect pitch for young headphone buyers

April 07, 2020
Jennifer Small
The Information
AGENCY
Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

Old-school art and digital disruption unite for Airbnb's 'Night at the Louvre'

January 30, 2020
Ben Bold
The Information
Carlsberg embraces the trolls and admits it was 'probably' not the best

Carlsberg embraces the trolls and admits it was 'probably' not the best

November 29, 2019
Matthew Chapman
The Information
Viva la Vulva was built around one central insight: most women are embarrassed of their vulva

In praise of the vulva: Bodyform and AMV used creativity to subvert shame

November 01, 2019
Sara Spary
The Information
Baseball's successful pitch to UK sports fans

Baseball's successful pitch to UK sports fans

October 04, 2019
Kim Benjamin
The Information
Yorkshire Tea got some proper celebrity glitz to take on rivals

Yorkshire Tea got some proper celebrity glitz to take on rivals

September 06, 2019
Ben Bold
The Information
BRANDS
Helping the nation fall back in love with Cadbury via 'Mum's birthday'

Helping the nation fall back in love with Cadbury via 'Mum's birthday'

February 26, 2019
Ben Bold
The Information
AGENCY
KFC: A very fcking clever campaign

KFC: A very fcking clever campaign

November 21, 2018
Alex Brownsell
BRANDS
How Dorset Cereals' campsite takeovers took breakfast to another level

How Dorset Cereals' campsite takeovers took breakfast to another level

October 19, 2018
Kim Benjamin
BRANDS
How Hotpoint turned to Jamie Oliver for food waste mission

How Hotpoint turned to Jamie Oliver for food waste mission

October 10, 2018
Yasmin Arrigo