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Trending:
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Features & Analysis
The Lists 2023
Power 100 2023
Podcasts
Panadol chief marketer: 'Decent spend with agency partners attracts the best talent.'
the Knowledge
Tamara Rogers discusses how the global consumer healthcare company turns
...
Diary of a Young Creative: 'How will we get through today?'
The Information
Why isn't all of adland paying the real Living Wage?
The Information
‘Sparring partners’: how ad agencies are evolving as brand consultants
the Knowledge
How marketers have become secret weapons in the great pitching wars
The Information
IN DEPTH
BRANDS
Oct 31,2023
Campaign CMO Outlook: AI supercharges adland
BRANDS
Oct 30,2023
Power 100 2023: Marketers ignite action plans
AGENCY
Maisie McCabe
Oct 11,2023
Will advertising agencies survive?
AGENCY
Gurjit Degun
Oct 12,2023
Can we win the war against the robots?
The Knowledge
Bonuses in agencies: who is getting them, how much and why
the Knowledge
'It’s been the hardest time ever to justify marketing investment': Yorkshire Tea chief marketer
the Knowledge
Campaign Salary Survey 2023: did you get a pay rise?
the Knowledge
Harassment in adland: agencies hesitate in stamping out gagging clauses
the Knowledge
MORE FEATURES & ANALYSIS
Can TV crack the code that drives sales activation?
Diary of a Young Creative: drinking with the Marcel Proust Collective and skateboarding in the office
The Information
Angela Tangas: 'I didn't come here to run an advertising agency'
The Information
Michael Lee: 'The idea of a big, TV-driven brand campaign is getting harder and harder to deliver'
The Information
Mark Read: We haven’t been slow to simplify WPP, we’re dealing with Sorrell’s ‘30 years of inactivity’
The Information
Mattel's Josh Silverman: "You didn’t see ‘pink core’, you saw "Barbie core"'
The Information
Yannick Bolloré: Why Havas was happy to pitch for Shell and the rise of ‘super-creativity’
The Information
EE on rebuilding its brand from the inside out for a digital future
Carolyn McCall: 'My mandate was to kick ITV into the future'
The Information
Oatly on daring ‘big dairy’ to show off its climate hoofprint
Javier Campopiano: 'This is a strong industry but sometimes we have to believe more'
The Information
Arthur Sadoun on UK's 'outstanding' creative account wins and ‘taking share’ from rivals
The Information
'People like Nationwide but no-one thinks about it': the brand's modernisation path
The Information
Reigniting old flames: why some senior creatives are moving away from agency life
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