Campaign Insight

Ad-Apocalypse: Why Brands Won't Survive Without Interactive Experiences

Ad fraud, boring formats, click chasing, ad blocking. More than ever, brands need to turn consumer indifference into engagement. But how do you make your messaging go further when budgets and attention spans are getting shorter?

By weaving technology and data through marketing, brands are delivering consumers with interactive, highly visual experiences that get results. With practical solutions for every digital touchpoint, this report intends to jump start your brand's efforts to increase meaningful engagement and create direct interactions with consumers.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

News UK depicts politicians as animals fighting about Brexit

Work promotes The Times and The Sunday Times as the newspapers making sense of the current political climate.

Posted on 15 February 2019 | 4:58 pm

'Influencer' is a dirty word for brands and creators

Traditional media brands are struggling to understand the difference between a reality star, an Instagram influencer, a sports personality and a creator or entertainer.

Posted on 15 February 2019 | 4:19 pm

Bose renews F1 sponsorship on Channel 4 despite fewer live races

Broadcaster will show one live Grand Prix this year, down from 10 in 2018.

Posted on 15 February 2019 | 3:49 pm

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