Campaign Insight

Ad-Apocalypse: Why Brands Won't Survive Without Interactive Experiences

Ad fraud, boring formats, click chasing, ad blocking. More than ever, brands need to turn consumer indifference into engagement. But how do you make your messaging go further when budgets and attention spans are getting shorter?

By weaving technology and data through marketing, brands are delivering consumers with interactive, highly visual experiences that get results. With practical solutions for every digital touchpoint, this report intends to jump start your brand's efforts to increase meaningful engagement and create direct interactions with consumers.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Barbour and National Trust highlight conservation issues

Series of talks is taking place at John Lewis London flagship store.

Posted on 28 February 2020 | 10:56 am

Harvey Nichols stages immersive circus show

Show will feature virtual reality.

Posted on 28 February 2020 | 10:36 am

Blacklist terms such as 'gay' and 'black', and you could miss out on reaching Gen Z

Blacklisting cuts brands off from a whole generation with diverse interests, Brand Advance's Chris Kenna said.

Posted on 28 February 2020 | 10:24 am

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