Campaign Insight

Ad-Apocalypse: Why Brands Won't Survive Without Interactive Experiences

Ad fraud, boring formats, click chasing, ad blocking. More than ever, brands need to turn consumer indifference into engagement. But how do you make your messaging go further when budgets and attention spans are getting shorter?

By weaving technology and data through marketing, brands are delivering consumers with interactive, highly visual experiences that get results. With practical solutions for every digital touchpoint, this report intends to jump start your brand's efforts to increase meaningful engagement and create direct interactions with consumers.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

  • image
    Moses Velasco Chief Product Evangelist, Socialbakers
  • image
    Edward Craig Head of Content Labs, Haymarket Media
  • image
    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Beats hires Chris Thorne as global CMO

Former EA marketer fills vacancy left by Jason White.

Posted on 24 June 2019 | 3:07 pm

Women's football draws record 6.9m TV viewers

Audience for England team's victory over Cameroon demonstrates sport's rising popularity.

Posted on 24 June 2019 | 2:03 pm

McDonald's to reduce plastic use by almost 500 tonnes in packaging revamp

Fast-food chain is changing packaging for salads and McFlurry ice-creams.

Posted on 24 June 2019 | 1:23 pm

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

share