Campaign Insight

Are you using consumer research to its full potential?

How important is consumer research to your business? Are you taking the time to carry out your research thoroughly? And how effective are you at putting your results into action?

Campaign and Attest surveyed 100 marketing and insight professionals and uncovered some eye-opening results.

We share our findings in this expert report, to help you discover why consumer research is key to bridging the gap between where your business wants to be and where you are.                                                   

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Direct Line Group reappoints MediaCom after six-month review

New brief includes focus on full media transparency.

Posted on 17 January 2019 | 2:37 pm

News UK merges print and digital commercial teams

Change is part of plans to become more brand-focused.

Posted on 17 January 2019 | 11:44 am

ITV's Rufus Radcliffe wants new campaign to reach 'light viewers' three times over

Campaign is start of year-long drumbeat of increased brand activity.

Posted on 17 January 2019 | 9:26 am

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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