Campaign Insight

Demonstrating the effectiveness of mail

Mail is an effective way to drive cut-through and deliver lasting impressions for businesses. We know that mail is shared, looked at multiple times and retained in the home. But, when added to the marketing mix it can boost ROI by as much as 12%.

Campaign Insight have partnered with Royal Mail to help marketers understand the impact mail can offer and demonstrate how mail can help boost their marketing performance.

This white paper delivers key independent insights to help marketers understand how mail can perform for their sector. 

To learn more about how Royal Mail use your personal information, please see their Privacy Policy.


What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Dentsu Aegis partners The Mix to tackle young men's mental-health issues

Campaign was created by students with help from Dentsu digital shop 360i.

Posted on 18 January 2019 | 3:16 pm

Etihad creates steampunk 'holiday machine'

Activation promotes Etihad Holidays' new website.

Posted on 18 January 2019 | 12:16 pm

Staples creates 'happiness' event for Blue Monday

Stationery retailer aims to lift moods of office workers in London.

Posted on 18 January 2019 | 11:36 am

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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