Campaign Insight

Demonstrating the effectiveness of mail

Mail is an effective way to drive cut-through and deliver lasting impressions for businesses. We know that mail is shared, looked at multiple times and retained in the home. But, when added to the marketing mix it can boost ROI by as much as 12%.

Campaign Insight have partnered with Royal Mail to help marketers understand the impact mail can offer and demonstrate how mail can help boost their marketing performance.

This white paper delivers key independent insights to help marketers understand how mail can perform for their sector. 

To learn more about how Royal Mail use your personal information, please see their Privacy Policy.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Coca-Cola pushes for 'unified' online identity amid growing cookie pressure

FMCG brand wants to build first-party data on customers and plug this into a commonly defined audience ID.

Posted on 26 June 2019 | 8:32 am

Ozone Project to sell ads on self-serve basis after striking OpenX deal

UK news publishers want to make it easier for advertisers to buy directly and keep control of their data.

Posted on 26 June 2019 | 8:28 am

Facebook to train 300 veterans in digital skills

One in 50 veterans start their own businesses.

Posted on 26 June 2019 | 8:23 am

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at