Demonstrating the effectiveness of mail
Mail is an effective way to drive cut-through and deliver lasting impressions for businesses. We know that mail is shared, looked at multiple times and retained in the home. But, when added to the marketing mix it can boost ROI by as much as 12%.
Campaign Insight have partnered with Royal Mail to help marketers understand the impact mail can offer and demonstrate how mail can help boost their marketing performance.
This white paper delivers key independent insights to help marketers understand how mail can perform for their sector.
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