Campaign Insight

Fashion content that demands attention

Creating content that cuts through in the competitive fashion and retail landscape is a huge challenge.

The emergence of new bloggers, the rise of mobile and the growing popularity of Instagram and other social channels mean it’s never been easier for fashion fans to post content. This makes the need for retailers to stand-out greater than ever. How can you create valuable content that delights audiences?

This expert report in partnership with Big Group will take an indepth look at the trends in retail including:

  • Virtual reality video
  • Mini animations and gifs
  • Brand collaborations
  • And what the future holds for content marketing in the fashion retail space.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

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Work marks International Women in Engineering Day.

Posted on 24 June 2019 | 9:40 am

Facebook and eBay told to crack down on fake-review sellers

Competition watchdog estimates that more than three-quarters of UK internet users consider online reviews when shopping.

Posted on 24 June 2019 | 9:39 am

Mengniu Dairy and Coca-Cola sign joint Olympic sponsorship

Dairy giant expects multi-year partnership to be 'catalyst' for global growth.

Posted on 24 June 2019 | 9:23 am

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

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