Campaign Insight

The performance advertiser's guide to Instagram

Instagram has quickly become a key player in online advertising, with over half a billion mobile users and 200,000 active advertisers.

This guide, created in partnership with AdRoll, will help marketers unlock the power of Instagram as an advertising channel. For the experienced Instagram advertiser, it will offer some tips and best practices that will help take performance marketing to the next level. For marketers who are new to advertising on Instagram, we’ll break down how to get the most out of it.

Download now and learn:

  • Guidelines for Instagram ad formats
  • Essential tips for Instagram advertising success
  • How to track the performance of your campaigns
  • How other companies have used Instagram to grow their business
  • And more!

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Dentsu in pole position to win Jaguar Land Rover's $500m global media account

Dentsu is in pole position to win Jaguar Land Rover's estimated $500m global media account.

Posted on 15 December 2017 | 5:12 pm

Cancer Research UK picks up with patients two years later in next stage of 'Right now' campaign

Cancer Research is aiming to give a deeper insight into the impact of its research on the lives of people with cancer in a new series of ads running from January.

Posted on 15 December 2017 | 4:21 pm

House of Fraser to offer retail space for pop-ups via AI-powered scheme

House of Fraser has launched a pop-up concession drive to make use of unused retail space.

Posted on 15 December 2017 | 3:33 pm

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