Campaign Insight

The intersection of marketing and service

The intersection of marketing and service

The reality of any organisation is that marketing can’t control every touch point our customers encounter – but if we don’t at least influence or get involved in the entire journey, then we waste the work we do to convince a prospect to take the first step. 

In partnership with Salesforce, Campaign Insight hosted a webinar to discuss the intersection of marketing and service, and how teams, technology and silos can come together to enhance customer loyalty and customer experience. This report examines those opportunities and challenges and explores how marketers can approach customer loyalty more successfully.

What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

  • image
    Moses Velasco Chief Product Evangelist, Socialbakers
  • image
    Edward Craig Head of Content Labs, Haymarket Media
  • image
    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Dentsu's Carat takes majority of P&G media business

Campaign has learned that P&G has shifted most of its media business to Carat, following a bidding process.

Posted on 16 January 2019 | 4:31 pm

Ad regulator warns retailers of legal action over faux fur claims

Retailers have been told that advertising real fur as faux could result in legal sanctions by Trading Standards.

Posted on 16 January 2019 | 3:27 pm

Government launches campaign to revitalise apprenticeship programme

Apprentice numbers are falling despite government's ambitious targets.

Posted on 16 January 2019 | 3:15 pm

Would you like to get involved with Campaign Insight?

You can view our Media pack here

Or if you’d like to have a good old conversation with a human being, feel free to get in touch with Andy McArthur on +44 (0) 208 267 8074;or email him at Andrew.McArthur@haymarket.com

share