Campaign Insight

Nailing retail brand growth: The 5 fundamentals of search marketing

We’ve all read the headlines and heard the buzz, and it’s easy to get sidetracked by shiny, new tech or trends. Of course, it’s crucial to have one eye on the future, so you don’t miss a potentially game-changing development, but it’s more important to ensure you have the search marketing fundamentals in place, so you can ensure your brand can be seen and discovered online. Download this expert report, in partnership with Red Hot Penny to find out how. After all, if you don’t have the basics sorted, then you won’t be around long enough to generate the necessary income to fund any shiny, new tech.

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What are the biggest problems marketers face when it comes to creating effective social media content - and getting ROI? Tune in to learn the answer to this question and discover the importance of content quality. 

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    Moses Velasco Chief Product Evangelist, Socialbakers
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    Edward Craig Head of Content Labs, Haymarket Media
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    Dan Di Federico Global Head of Social Media, Philips

Campaign News

Comcast decisively outbids Fox in Sky auction

Comcast looks to have won the battle to buy satellite broadcaster Sky with a £30.5bn bid that offers shareholders 10% more than Fox's final offer.

Posted on 22 September 2018 | 5:06 pm

The Guardian adds 'support us' message to advertising

New film highlights examples of The Guardian's journalism helping to produce change.

Posted on 21 September 2018 | 1:14 pm

Lida will be 'happily reborn', M&C Saatchi's David Kershaw vows

Group chief executive says a new Lida head will start in January and is confident that a significant account win is imminent.

Posted on 21 September 2018 | 12:16 pm

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